Non Pertinente

Non Pertinente currently serves as a versatile and innovative professional within the creative industry, leveraging a diverse skill set that bridges product packaging design, comic book artistry, and storytelling. His role at Myself as Artist involves conceptualizing and executing compelling visual narratives that resonate with audiences across multiple platforms. With extensive experience in 2D software, visual design, and branding, Non Pertinente has successfully led key projects such as the design of can labels for Peñón del Aguila brewery, including popular variants like Turbulencia NEIPA and IPA Beta, showcasing his expertise in branding & identity, packaging aesthetics, and market-driven visual communication.

In addition to his packaging work, he is the creator, artist, and writer of the acclaimed Hideth comic book, which began as a black-and-white instacomic published on Instagram. This project highlights his proficiency in creative writing, concept generation, and inks, as well as his ability to adapt storytelling for digital platforms. The successful transition of Hideth from social media to a printed trade paperback underscores his skills in visual storytelling, comic book layout, and narrative development.

Non Pertinente’s multifaceted expertise in graphic design, creative writing, and branding allows him to approach projects with a holistic perspective, ensuring that each piece not only meets aesthetic standards but also communicates a compelling story or brand message. His ability to blend artistic creativity with strategic visual communication makes him a valuable asset in the industry, continuously pushing the boundaries of traditional design and storytelling to engage and inspire diverse audiences.