Nikolaus Bauer
Head of Marketing Central Europe at Ansys | Greater Munich Metropolitan Area
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Nikolaus Bauer currently serves as the Head of Marketing for Central Europe at Ansys, where he plays a pivotal role in shaping the company’s regional marketing strategy to support digital transformation initiatives across diverse industries. With a deep expertise in online marketing, partner marketing, and go-to-market strategies, Nikolaus is dedicated to driving innovative campaigns that align closely with sales and technical account management teams. His leadership focuses on building a robust enterprise presence by leveraging account-based marketing (ABM) to target high-value clients and accelerate digital marketing transformation within the organization.
In his role, Nikolaus spearheads initiatives that integrate digital channels, content marketing, and SEM to generate targeted leads and maintain a healthy sales pipeline. His strategic approach emphasizes the importance of a holistic view—believing that successful transformation is not solely about tools or skills but about aligning mindset, processes, and technology to foster smarter, more efficient operations. Nikolaus’s expertise extends to product management and marketing communication, ensuring that Ansys’s innovative simulation solutions reach the right audiences with compelling messaging.
His key projects include developing regional go-to-market strategies that support enterprise clients in adopting digital engineering workflows, as well as strengthening channel partner marketing programs to expand market reach. With a passion for digital transformation and a proven track record in online and partner marketing, Nikolaus Bauer continues to drive growth and innovation at Ansys, helping organizations harness the power of digital to achieve smarter, more efficient engineering and manufacturing processes.
Head of Marketing Central Europe at Ansys in September 2020 to Present
Head Of Digital Marketing at A1 Digital in June 2019 to September 2020
- at Sabbatical Career Break - Enjoying every single minute :-) in September 2018 to May 2019
Head Of Digital Marketing at Microsoft in July 2011 to October 2018
Head of Media & Partnerships at Microsoft in June 2011 to June 2012
Go-To-Market Manager l Internet Explorer at Microsoft in July 2009 to June 2011
Manager Marketingkommunikation l MSN, outlook.com, Bing, MSN Messenger at Microsoft in May 2005 to June 2009
Programm-Manager Marketingkommunikation l MSN at Microsoft in June 2002 to July 2005
Marketing Specialist at Microsoft in June 2000 to May 2002
Marketing Associate at Microsoft in January 1998 to June 2000
Marketing Intern at Jordan Mc Grawth Case and Taylor in April 1997 to December 1997
Marketing Manager for Print Magazines: Option, New Biz and Immobilien Magazin. at Wirtschafts-Printmedien Verlag l Radda & Dressler Gruppe in January 1993 to April 1997
Client Service Assistant at IMT Intermarketing Team in January 1990 to January 1992
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Leading SAFe® Scrum https://www.linkedin.com/company/radtac/, July 2026
North Western University - Kellogg School of Management: “Modern Marketing", July 2026
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Digtial Transformation
Management
Marketing
Integrated Marketing
Go-to-market Strategy
Online Marketing
Web Analytics
Product Marketing
Strategy
Marketing Communications
Social Media
Cloud Computing
Product Management
Marketing Strategy
Change Management
Social Media Marketing
Online Media
Analytics
Partner Marketing
Cross-group Collaboration
Performance Marketing
Paid Media
Social Selling
Social Commerce
Marketing Automation
Digitales Marketing
Strategische Partnerschaften
Go-to-Market
Marketingstrategie
Produktmanagement
Online-Marketing
Marketingkommunikation
Cloud-Computing
Produktmarketing
Unternehmensführung
Onlinewerbung
Soziale Medien
Integriertes Marketing
Abteilungsübergreifende Teamführung
Strategisches Management
Strategie
Social-Media-Kommunikation
Digitale Strategie
Suchmaschinen-Marketing (SEM)
Paid-Search-Kampagnen
Performance Media
People Develeopment
Teamleitung
Diversity & Inclusion
Talent Management
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Discover more about AnsysWhat is Nikolaus Bauer email address?
Email Nikolaus Bauer at [email protected] and [email protected]. This email is the most updated Nikolaus Bauer's email found in 2026.
What is Nikolaus Bauer phone number?
Nikolaus Bauer phone number is +4916099009191.
How to contact Nikolaus Bauer?
To contact Nikolaus Bauer send an email to [email protected] or [email protected]. If you want to call Nikolaus Bauer try calling on +4916099009191. (updated on March 07, 2025)
What company does Nikolaus Bauer work for?
Nikolaus Bauer works for Ansys
What is Nikolaus Bauer's role at Ansys?
Nikolaus Bauer is Head of Marketing Central Europe
What industry does Nikolaus Bauer work in?
Nikolaus Bauer works in the Marketing & Advertising industry.
Nikolaus Bauer Email Addresses
Nikolaus Bauer Phone Numbers
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