Niels Buning
Global Commercial Leader (Head of Down Stream Marketing & Business Development) at Philips | Bilthoven, Utrecht, Netherlands
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Niels Buning currently serves as the Global Commercial Leader at Philips, where he oversees the Downstream Marketing & Business Development functions, driving strategic growth initiatives across diverse markets. In this pivotal role, Niels is responsible for the full commercial P&L, ensuring that innovative solutions such as Ambient Experience are effectively positioned to enhance patient and staff engagement while optimizing operational efficiency. His leadership in this capacity underscores his expertise in strategic marketing management, sales leadership, and building new business opportunities within the healthcare technology landscape.
Throughout his tenure at Philips, Niels has led key projects that leverage human-centered design thinking and innovation to transform patient experiences and clinical workflows. His deep understanding of market analysis and strategic business development enables him to identify emerging trends and tailor solutions that meet evolving healthcare needs. Niels’s broad international experience has equipped him with a nuanced perspective on global healthcare challenges, allowing him to adapt and implement successful strategies across diverse regions.
A result-driven professional with a positive attitude, Niels excels in fostering employee engagement and building high-performing teams. His curiosity and willingness to explore unconventional approaches have been instrumental in pioneering new business models and expanding Philips’s footprint in the healthcare industry. With extensive program management and leadership skills, Niels Buning continues to drive impactful initiatives that improve clinical outcomes, enhance user experiences, and generate sustainable commercial success.
Global Commercial Leader (Head of Down Stream Marketing & Business Development) at Philips in January 2022 to Present
Director Global Business Development at Philips in February 2021 to December 2021
New Business Development Manager at Philips in January 2018 to February 2021
Venture Manager Inclusive Healthcare, Strategy & New Business development for Africa at Philips in August 2014 to September 2020
Marketing Manager EMEA | Mother & Child Care at Philips in January 2013 to October 2014
Sales & Business Development Manager EMEA | Mother & Child Care Africa at Philips in February 2012 to December 2012
Sr. Market Manager Home & Personal Care EMEA at AVINTIV in August 2008 to March 2011
Marketing Manager - Hospital segment at Brocacef Holding N.V. (Intramuraal) in August 2005 to July 2008
Senior Product Manager - Generic pharmaceutical portfolio at Brocacef Holding N.V. (Intramuraal) in October 2004 to July 2005
Marketing consultant a.i. at Bridgevest in October 2003 to September 2004
Management Trainee at Ormit in March 2001 to August 2003
Team leader D&E markets Support Group at IFF (International Flavors & Fragrances) in September 1998 to February 2001
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CCI Training Center, Certificate, July 2026
Rotterdam School of Management, Erasmus University, Postacademisch, July 2026
University of Plymouth, IFEAT Diploma (International Federation of Essential oils and Aroma Trade), July 2026
AOG School of Management, Post-graduate degree, July 2026
AOG School of Management, Post-graduate degree, July 2026
University of Groningen, Master of Science - MS, July 1991 to July 1998
University of Groningen Business School (UGBS), Masters, July 1991 to July 1998
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P&L Management
Budgeting
Communication
Business Management
General Management
Field Marketing
Sales Trainings
Distributor Management
Sales Leadership
Employee Engagement
Strategic Business Development
Strategic Marketing Management
Building New Business
Medical Devices
Director level
Consultative Selling
Sales
Leadership
Cross-functional Team Leadership
Team Leadership
Start-up Ventures
Marketing Strategy
Fundraising
Non-Governmental Organizations (NGOs)
Nonprofit Organizations
Project Management
Product Management
Stakeholder Management
Sales Management
Negotiation
New Business Development
International Business
International Marketing
Management
Marketing
Business Development
Change Management
Marketing Management
Product Development
B2B
Market Analysis
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Discover more about PhilipsWhat is Niels Buning email address?
Email Niels Buning at [email protected] and [email protected]. This email is the most updated Niels Buning's email found in 2026.
What is Niels Buning phone number?
Niels Buning phone number is +31302545970.
How to contact Niels Buning?
To contact Niels Buning send an email to [email protected] or [email protected]. If you want to call Niels Buning try calling on +31302545970. (updated on March 06, 2025)
What company does Niels Buning work for?
Niels Buning works for Philips
What is Niels Buning's role at Philips?
Niels Buning is Global Commercial Leader (Head of Down Stream Marketing & Business Development)
What industry does Niels Buning work in?
Niels Buning works in the Medical Devices industry.
Niels Buning Email Addresses
Niels Buning Phone Numbers
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