Naz Erkoc

Naz Erkoc currently serves as a Business Development Working Student at Douglas, where he plays a pivotal role in driving strategic growth initiatives and expanding the company's market presence. In this position, Naz leverages his unique blend of business administration and engineering expertise to conduct comprehensive competitor analysis and market research across diverse international markets. His ability to synthesize data-driven insights enables Douglas to identify emerging trends, evaluate new business models, and develop effective market entry strategies that align with evolving consumer preferences.

A key aspect of Naz’s work involves analyzing business performance metrics to uncover growth opportunities, whether through optimizing existing product assortments or exploring potential areas for expansion. His proficiency in strategy formulation and market research allows him to support cross-functional teams in making informed decisions that enhance customer journeys and improve overall customer experience. By examining customer feedback, sales data, and industry benchmarks, Naz contributes to refining marketing strategies and identifying innovative solutions to meet customer needs more effectively.

Furthermore, Naz’s technical skills in Python and C++ complement his analytical capabilities, enabling him to develop data models and automate research processes for more efficient insights generation. His background in engineering also fosters a systematic approach to problem-solving, ensuring that business development initiatives are both innovative and technically feasible. With his passion for continuous learning and his keen eye for market dynamics, Naz Erkoc is well-positioned to make meaningful contributions to Douglas’s strategic growth and to gain valuable industry insights that will shape his future career in business development and beyond.