Nathaniel Baratta
Lead UXR @ Google at Artech L.L.C. | San Francisco, California, United States
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Nathaniel Baratta currently serves as the Lead User Experience Researcher (UXR) at Google, a role he transitioned into in January 2023. In this capacity, Nathaniel directs comprehensive mixed-methods research operations across more than 12 Google Ads product areas, ensuring that user insights are seamlessly integrated into the product development lifecycle. His expertise lies in collaborating with senior stakeholders, including Group Product Managers (GPMs), Senior User Experience Researchers (SUXRs), Senior User Experience Designers (SUXDs), and Directors. This collaboration is critical for aligning research initiatives with strategic business objectives, ultimately informing the Plan of Record (POR) and Product Requirement Document (PRD) for feature development.
Nathaniel’s work is pivotal in translating user needs into actionable insights that drive design changes and the creation of innovative concepts. He employs a diverse range of methodologies, including survey methodology and user analysis, to map customer journeys and identify pain points that can be addressed through product enhancements. His analytical skills, honed through extensive experience in regression testing and unit testing, allow him to rigorously evaluate user interactions and ensure that the solutions developed are both effective and user-friendly.
In addition to his technical skills, Nathaniel is adept at marketing communications and social networking, which enhances his ability to advocate for user-centered design within cross-functional teams. His proficiency in tools like Microsoft Excel further supports his data-driven approach to research, enabling him to present findings in a clear and impactful manner. As Nathaniel continues to lead UXR efforts at Google, his commitment to understanding user experiences will undoubtedly shape the future of Google Ads, driving both user satisfaction and business success.
Lead UXR @ Google at Artech L.L.C. in January 2023 to Present
Senior UX Researcher @ Google at Creative Circle in August 2021 to January 2023
Member Experience Associate + UX Research at HoneyBook in May 2018 to May 2020
Customer Success Team Lead + UX Research at iBaby in August 2017 to May 2018
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University of California, Santa Cruz, Business Management in Economics & Psychology, August 2026
Yonsei University, Education Abroad Program, August 2026
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Usability
Survey Methodology
Project Management
Usability Testing
UX Research
Research
User Experience (UX)
Data Analysis
Customer Journeys
User Analysis
User Personas
User Interface Prototyping
Presentation Skills
Card Sorting
Human Computer Interaction
Management
User Interface Design
Customer Relationship Management (CRM)
Customer Relations
Unit Testing
User Experience Design (UED)
Interaction Design
Content Strategy
Jira
Customer Service
Public Speaking
Leadership
Teamwork
Career Management
Mobile Devices
Manual Testing
Career Path Planning
International Project Management
Customer Satisfaction
Social Media
Mitigation
Regression Testing
Web Development
Black Box Testing
Social Media Marketing
Marketing Communications
Social Networking
Google Adwords
Google Analytics
Microsoft Excel
Google Docs
Microsoft Office
Google Apps
PowerPoint
User Story Development
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Discover more about Artech L.L.C.What is Nathaniel Baratta email address?
Email Nathaniel Baratta at [email protected] and [email protected]. This email is the most updated Nathaniel Baratta's email found in 2026.
What is Nathaniel Baratta phone number?
Nathaniel Baratta phone number is 909-438-7891.
How to contact Nathaniel Baratta?
To contact Nathaniel Baratta send an email to [email protected] or [email protected]. If you want to call Nathaniel Baratta try calling on 909-438-7891. (updated on January 05, 2025)
What company does Nathaniel Baratta work for?
Nathaniel Baratta works for Artech L.L.C.
What is Nathaniel Baratta's role at Artech L.L.C.?
Nathaniel Baratta is Lead UXR @ Google
What industry does Nathaniel Baratta work in?
Nathaniel Baratta works in the Computer Software industry.
Nathaniel Baratta Email Addresses
Nathaniel Baratta Phone Numbers
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