Moritz Goll
Head of Strategic Marketing Anterior @ Carl Zeiss Meditec AG at ZEISS Group | Aalen, Baden-Württemberg, Germany
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Moritz Goll currently serves as the Head of Strategic Marketing Anterior at Carl Zeiss Meditec AG, a leading division within the ZEISS Group renowned for its innovative ophthalmic solutions. In this role, Moritz leverages his deep expertise in research-based UX creation—both online and offline—to shape compelling, customer-centric marketing strategies that resonate across global markets. His focus is on transforming dormant brand potential into a powerful, love-brand presence by optimizing every customer touchpoint, from clinical interactions to digital engagement.
At ZEISS, Moritz leads a dynamic team responsible for developing and executing strategic marketing initiatives that support the company's portfolio of refractive and cataract workflows, products, and services. A key aspect of his role involves conducting comprehensive, global strategic customer research—gathering insights from clinics, surgeons, patients, and prospective consumers—to inform targeted positioning and messaging. This data-driven approach ensures that ZEISS’s offerings are aligned with real-world needs and preferences, fostering stronger relationships and driving market growth.
Moritz’s expertise spans digital marketing, content management, and user experience design, enabling him to craft integrated campaigns that enhance brand visibility and customer engagement across B2B, B2B2C, and D2C channels. His strategic mindset and multilingual skills facilitate seamless collaboration across international teams and markets, ensuring that ZEISS remains at the forefront of high-tech ophthalmic innovation. Through his leadership, Moritz continues to turn complex technological solutions into accessible, customer-focused experiences that reinforce ZEISS’s reputation as a trusted partner in eye care.
Head of Strategic Marketing Anterior @ Carl Zeiss Meditec AG at ZEISS Group in August 2023 to Present
Head of Strategic Marketing Refractive Lasers @ Carl Zeiss Meditec AG at ZEISS Group in September 2022 to October 2023
Head of Global Marketing Communications & Digital @ ZEISS Industrial Quality Solutions at ZEISS Group in February 2020 to September 2022
Head of Digital User & Brand Experience @ ZEISS Industrial Quality Solutions at ZEISS Group in December 2018 to January 2020
Digital Marketing Manager at ZEISS Industrial Metrology in May 2017 to November 2018
Global Graduate Program at ZEISS Industrial Metrology in February 2016 to April 2017
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ESB Business School, Reutlingen University, Bachelor of Science - BS, November 2026
University of Tübingen, Master of Science - MS, November 2026
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Coaching Leadership
Mehrere Sprachen
Projektmanagement
Marketing
Strategie
Online-Marketing
Design Thinking
User Experience Design
Digitales Marketing
Content-Management
Marketingautomatisierung
Marketingstrategie
Leadership Management
Business-to-Business (B2B)
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Discover more about ZEISS GroupWhat is Moritz Goll email address?
Email Moritz Goll at [email protected] and [email protected]. This email is the most updated Moritz Goll's email found in 2026.
How to contact Moritz Goll?
To contact Moritz Goll send an email to [email protected] or [email protected]. (updated on March 07, 2025)
What company does Moritz Goll work for?
Moritz Goll works for ZEISS Group
What is Moritz Goll's role at ZEISS Group?
Moritz Goll is Head of Strategic Marketing Anterior @ Carl Zeiss Meditec AG
What is Moritz Goll's Phone Number?
Moritz Goll's phone (**) *** *** 372
What industry does Moritz Goll work in?
Moritz Goll works in the Medical Devices industry.
Moritz Goll Email Addresses
Moritz Goll Phone Numbers
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