Michael Lawny

Michael Lawny, in his role as Director Sales Steering & Operations at Aroundhome, brings a strategic and data-driven approach to optimizing the company's sales ecosystem. His current responsibilities encompass the conception and continuous refinement of sales strategies and processes, ensuring that Aroundhome remains at the forefront of the digital platform for homeowners. By leveraging his expertise in business development and marketing, Michael orchestrates targeted sales initiatives that align with the company's mission to transform residential properties into sustainable, future-proof homes.

A key focus of Michael’s work involves defining and implementing comprehensive sales requirements and reportings, which provide critical insights into performance metrics and customer behaviors. His proficiency in analyzing complex sales and business data enables him to identify growth opportunities, streamline operations, and enhance partner engagement. Through meticulous project management, he ensures that initiatives are executed efficiently, fostering seamless collaboration across teams and external Fachfirmen.

Moreover, Michael is instrumental in generating and nurturing partner address data, expanding the network of Fachfirmen and strengthening the platform’s value proposition for homeowners. His skills in handling large datasets with tools like Microsoft Excel, combined with his analytical Fähigkeite, allow him to steer sales activities dynamically according to market needs and demand fluctuations. Overall, Michael’s comprehensive expertise in sales steering, data analysis, and strategic planning significantly contributes to Aroundhome’s position as a leading platform that connects homeowners with trusted professionals, facilitating successful and sustainable home projects.