May Howe

May Howe currently serves as the Business Director for the APAC region at Allterco Pte Ltd., where she plays a pivotal role in driving strategic growth and expanding the company's footprint across diverse markets. With her extensive expertise in mobile content, telecommunications, and mobile commerce, May leads key initiatives focused on enhancing customer engagement through innovative loyalty incentive programs and employee engagement strategies. Her deep understanding of mobile devices, 3G technologies, and mobile applications enables her to identify emerging trends and tailor solutions that resonate with regional consumer preferences.

In her current role, May oversees several high-impact projects, including the deployment of integrated mobile entertainment platforms and interactive TV services, aimed at enriching user experiences and boosting revenue streams. She also spearheads corporate gifting and rewards programs, leveraging her skills in rewards & benefits to foster stronger client and partner relationships. Her strategic approach combines data-driven insights with creative engagement tactics, ensuring Allterco’s offerings remain competitive in the fast-evolving mobile and digital landscape.

May’s expertise in new business development and her ability to navigate complex telecommunications ecosystems have been instrumental in establishing strategic alliances and expanding Allterco’s presence in the APAC region. Her leadership in deploying innovative mobile billing platforms and SMS information services has contributed significantly to the company's success in delivering seamless, value-added content and services. With her comprehensive understanding of the mobile internet ecosystem, May continues to drive Allterco’s mission of delivering cutting-edge mobile entertainment and content solutions, positioning the company as a leader in the industry.