Mason Starling

Mason Starling is a dynamic small business owner and aspiring digital marketing professional, currently balancing the demands of managing MAST Designs while pursuing a Master’s Degree in Digital Marketing from Wake Forest University. At MAST Designs, Mason has established a unique brand centered around creating meaningful, handcrafted art pieces using oyster shells sourced from his hometown of Morehead City. This innovative approach not only highlights local craftsmanship but also emphasizes sustainability and community engagement—core values that resonate with modern consumers.

In his current role, Mason leverages a diverse skill set that includes customer relationship management (CRM), social media marketing, and creative problem solving to grow his brand and deepen customer loyalty. His expertise in digital marketing strategies, combined with proficiency in tools like Canva and social media platforms, enables him to craft compelling visual content and targeted campaigns that elevate brand awareness and drive sales. Mason’s ability to build strong relationships with retail shop owners has been instrumental in expanding distribution channels, allowing his products to reach a broader audience.

Beyond product creation, Mason’s leadership and organizational skills ensure smooth operations and effective project management, even while juggling his academic commitments. His hands-on experience in product marketing and design, coupled with his ongoing education, positions him as a forward-thinking entrepreneur poised to innovate within the artisan and small business landscape. Mason’s journey exemplifies how creative entrepreneurship, digital marketing expertise, and community connection can synergize to create a meaningful and sustainable business.