Mascha Baars

Mascha Baars currently serves as the Global Head of Supply Chain and Product Line Management for ECOM Agroindustrial Corp. Ltd., a leading player in the global cocoa industry. In this strategic role, she oversees the end-to-end management of the cocoa solids supply chain, ensuring seamless coordination across procurement, logistics, inventory management, and customer service. Mascha’s expertise in demand planning, capacity optimization, and continuous improvement drives operational excellence and enhances ECOM’s ability to meet the dynamic needs of the global market. Her leadership in integrating digital transformation initiatives has significantly improved supply chain visibility, forecasting accuracy, and responsiveness, enabling the company to stay ahead in a competitive landscape.

A key focus of Mascha’s role involves managing complex logistics for cocoa powder, ensuring timely delivery while maintaining high standards of quality and food safety. She leads cross-functional teams, including technical sales and application specialists, to develop innovative solutions that add value for customers and expand ECOM’s product offerings. Her strategic sourcing expertise and portfolio management skills support sustainable sourcing practices and cost efficiencies across the supply chain. Additionally, Mascha champions continuous improvement initiatives, leveraging performance management tools to optimize warehouse operations, reduce lead times, and enhance customer satisfaction.

Her comprehensive understanding of the cocoa industry, combined with her skills in planning, new business development, and quality assurance, positions her as a key driver of ECOM’s growth and operational resilience. Through her leadership, ECOM continues to strengthen its position as a reliable supplier of high-quality cocoa solids, fostering long-term partnerships and sustainable practices within the global cocoa supply chain.