Martijn T

Martijn T. currently serves as the Head of Data at Brand New Day, where he plays a pivotal role in shaping the company's data-driven strategy and fostering a culture of analytics excellence. In this leadership position, Martijn oversees the end-to-end management of the organization’s data ecosystem, including data science, data engineering, and analytics reporting. His expertise in implementing and operationalizing data platforms on AWS has been instrumental in enabling scalable, secure, and compliant data solutions across multiple countries, supporting Brand New Day’s international growth and customer-centric initiatives.

Since taking on the role of Product Owner for Data from April to December 2024, Martijn has led key projects focused on enhancing data product offerings, streamlining data workflows, and driving business insights that inform strategic decision-making. His hands-on approach combines agile methodologies with strong business analysis, ensuring that data products align with organizational goals and deliver measurable value. Martijn’s leadership of a senior team of 30 FTEs underscores his ability to manage complex organizational structures, foster cross-functional collaboration, and implement organizational design improvements that optimize data operations.

With a deep passion for data engineering, data modeling, and business process improvement, Martijn excels at translating technical capabilities into tangible business outcomes. His strategic vision and operational expertise enable Brand New Day to leverage data as a competitive advantage, supporting innovative product development and enhancing customer engagement. Through his leadership, the company continues to advance its analytics maturity, harnessing the power of data to drive sustainable growth and operational excellence.