Marco Borreca
Director of Marketing, Pricing, Revenue Optimization (Turnaround Office) at Renault Group | Sèvres, Île-de-France, France
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Marco Borreca currently serves as the Brand KPIs and Marketing Spend Control Manager at Renault Group, where he plays a pivotal role in optimizing brand performance and ensuring the efficient allocation of marketing resources. In this strategic position, Marco leverages his extensive expertise in brand management, product marketing, and pricing strategy to drive measurable improvements in residual value and overall brand equity. His core mission revolves around supporting the Residual Value Boost Roadmap, a critical initiative aimed at enhancing the long-term profitability and competitiveness of Renault’s brand portfolio across diverse markets.
With a strong background in value-based selling and market planning, Marco is instrumental in developing and executing data-driven marketing strategies that align with the company’s value positioning and pricing objectives. His skills in management and project management enable him to coordinate cross-functional teams effectively, ensuring that marketing spend is optimized to maximize ROI while maintaining brand integrity. By closely monitoring key performance indicators (KPIs) related to brand health, residual value, and customer engagement, Marco ensures that Renault’s marketing efforts are both impactful and cost-efficient.
Furthermore, his expertise extends to international business and automobile industry dynamics, allowing him to adapt global strategies to local market nuances. Through his leadership, Renault Group continues to innovate in product marketing and value positioning, reinforcing its commitment to delivering compelling value propositions to customers worldwide. Marco’s strategic insights and operational excellence make him a vital contributor to Renault’s ongoing success in a highly competitive automotive landscape.
Director of Marketing, Pricing, Revenue Optimization (Turnaround Office) at Renault Group in February 2021 to Present
Residual Value Expert Leader and Business Director at Renault Group in July 2021 to Present
Region Europe - Product Marketing Director at Renault Group in June 2014 to January 2021
Marketing Director of Renault Mexico at Renault Group in July 2013 to June 2014
Brand KPIs and Marketing Spend Control Manager at Renault Group in October 2010 to July 2013
Pricing and Business Plans Manager at Alfa Romeo in March 2009 to September 2010
Value Marketing Manager at FCA Fiat Chrysler Automobiles in January 2008 to March 2009
Marketing Planning Manager at FCA Fiat Chrysler Automobiles in September 2007 to January 2008
Project Manager at FCA Fiat Chrysler Automobiles in November 2001 to August 2007
Design Engineer at ST Microelectronics in January 2001 to January 2001
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Università degli Studi di Torino, Master, October 2026
Università degli Studi di Napoli Federico II, Electronic Engineer, October 1994 to October 1999
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Product Management
Positioning
Brand Management
Value Based Selling
Market Analysis
Marketing Management
Market Research
Marketing
Automotive
Product Marketing
Competitive Analysis
Segmentation
Product Development
Pricing Strategy
Cross-functional Team Leadership
Business Planning
Management
Pricing
Team Leadership
Team Management
Market Planning
Automobile
B2B
Sales Management
International Business
Business Strategy
Marketing Strategy
Project Management
Business plan
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Discover more about Renault GroupWhat is Marco Borreca email address?
Email Marco Borreca at [email protected] and [email protected]. This email is the most updated Marco Borreca's email found in 2026.
How to contact Marco Borreca?
To contact Marco Borreca send an email to [email protected] or [email protected]. (updated on March 09, 2025)
What company does Marco Borreca work for?
Marco Borreca works for Renault Group
What is Marco Borreca's role at Renault Group?
Marco Borreca is Director of Marketing, Pricing, Revenue Optimization (Turnaround Office)
What is Marco Borreca's Phone Number?
Marco Borreca's phone (**) *** *** 409
What industry does Marco Borreca work in?
Marco Borreca works in the Automotive industry.
Marco Borreca Email Addresses
Marco Borreca Phone Numbers
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