Manuela Usler

Manuela Usler, as Head of Product Management Mobile at Telefónica Germany, plays a pivotal role in shaping the company's mobile offerings and driving innovation within the telecommunications sector. In her current position, she is responsible for leading a multidisciplinary team focused on the end-to-end conception, development, and implementation of innovative mobile products and services. Her expertise encompasses the entire product lifecycle—from defining strategic product roadmaps and aligning them with overarching business objectives to executing complex product migrations and portfolio simplifications that enhance customer experience and operational efficiency.

Under her leadership, Manuela has spearheaded key projects aimed at digital transformation, including the integration of new Geschäftsmodelle (business models) and the introduction of cutting-edge digital media solutions tailored for mobile devices. Her strategic approach involves leveraging her deep understanding of mobile devices, telecommunications infrastructure, and project management in complex organizational structures to deliver scalable and customer-centric products. She is also instrumental in driving product strategy, ensuring that new offerings meet evolving market demands and technological advancements.

Her focus on product portfolio optimization and simplification has resulted in streamlined processes and improved time-to-market for new features and services. With her comprehensive skill set in product management, digital media, and project management, Manuela continuously seeks innovative ways to enhance Telefónica’s competitive edge in the dynamic mobile telecommunications landscape. Her leadership not only ensures the successful execution of current initiatives but also positions the company for sustained growth through innovative product concepts and digital solutions.