Luc Cornu

Luc Cornu currently serves as the Director of Export Development for Africa, Medit., and Southeast Asia (AMA Hub) at VELUX A/S, part of the VKR Group, where he leverages over three decades of international business development expertise to drive growth across diverse markets. In this strategic role, Luc is responsible for expanding VELUX’s footprint in emerging and established markets within Africa, the Middle East, and Southeast Asia, focusing on building robust distribution networks and fostering long-term partnerships. His deep understanding of the building materials and construction industries enables him to identify new opportunities in segments such as flat roof windows and wooden houses, aligning product development with regional market needs.

Luc’s key projects include developing tailored export strategies that enhance market penetration, optimizing sales channels, and establishing trust-based relationships with local distributors and construction industry stakeholders. His expertise in negotiation, sales management, and multicultural team leadership ensures that VELUX’s brand and product offerings resonate effectively within diverse cultural contexts. Additionally, Luc actively manages distribution agreements, ensuring compliance and mutual growth, while exploring innovative sales channels to unlock new revenue streams.

His proficiency in waterproofing, roofing solutions, and construction materials, combined with a strategic approach to market expansion, positions him as a vital driver of VELUX’s international growth. Luc’s commitment to diversity and inclusion further supports the development of sustainable, locally adapted solutions that meet the unique needs of each market. Through his leadership, VELUX continues to strengthen its presence in Africa, Medit., and Southeast Asia, delivering high-quality skylights, roof windows, and related building solutions that enhance living and working environments worldwide.