Lia Coldibelli

Lia Coldibelli is a seasoned multimedia journalist and Content Manager at Via TV - Conteúdo TV Globo, where she leverages her extensive expertise in video and digital media to spearhead innovative projects in public transportation. With a postgraduate degree in video and multimedia, Lia has dedicated the past six years to mastering the intricacies of multimedia project management. Her current role as Coordenadora de Projeto Multimídia involves a strategic focus on planning, communication, and integration, ensuring that all projects align with the highest standards of quality, cost-efficiency, and timely delivery.

Lia's leadership skills shine through her ability to manage large, diverse teams, fostering a collaborative environment that encourages creativity and innovation. She is adept at utilizing industry-standard tools such as Avid Media Composer, Final Cut Studio, and After Effects, which enhances her capability to oversee complex video editing processes and new media initiatives. Her commitment to meticulous planning and risk management has proven essential in navigating the challenges of multimedia production, particularly in the fast-paced realm of public transport communications.

Currently, Lia is leading key projects that aim to enhance public engagement through compelling storytelling and informative content. By integrating cutting-edge digital media strategies, she ensures that Via TV remains at the forefront of the industry, effectively communicating vital information to the public while maintaining a strong brand presence. Lia Coldibelli's unique blend of journalistic integrity, technical proficiency, and project management acumen positions her as a pivotal force in shaping the future of multimedia content at Via TV - Conteúdo TV Globo.