Lars Sonnenberg
General Manager / Geschäftsführer Mars Food & Nutrition at Mars | Verden, Lower Saxony, Germany
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As the General Manager of Mars Food & Nutrition in Germany, Lars Sonnenberg brings a wealth of expertise in strategic leadership, brand management, and operational excellence. In his current role, Lars oversees a diverse portfolio of iconic brands such as Ben’s Original and Mirácoli, driving growth through innovative marketing strategies, effective category management, and a deep understanding of consumer insights. His leadership is centered around fostering a collaborative team environment that emphasizes excellence in Vertrieb (sales), Projektmanagement, and Geschäftsführung (business management), ensuring that Mars remains at the forefront of the competitive food industry.
Lars’s key projects often focus on enhancing the brand presence through targeted trade marketing initiatives and optimizing POS (Point of Sale) strategies to maximize consumer engagement. His expertise in strategic Planung (planning) and Marketingstrategie (marketing strategy) enables him to develop and execute initiatives that resonate with modern consumers while aligning with Mars’s commitment to sustainability and responsible nutrition. Under his guidance, the team is dedicated to delivering "Better Food Today" by innovating product offerings, improving supply chain efficiencies, and leveraging data-driven insights to meet evolving market demands.
With a strong foundation in Unternehmensführung (corporate leadership), Lars emphasizes the importance of building a purpose-driven organization that not only drives commercial success but also contributes positively to society. His passion for leading a team that sells real "love brands" reflects his commitment to creating meaningful connections with consumers and making a lasting impact in the food and nutrition sector.
General Manager / Geschäftsführer Mars Food & Nutrition at Mars in July 2021 to Present
Sales Director Mars Food at Mars in March 2017 to June 2021
Customer Business Director at Mars in October 2014 to February 2017
Branch Manager Field Force (South-West) at Ferrero in October 2012 to September 2014
Senior Trade Marketing Manager at Ferrero in May 2011 to September 2012
National Key Account Manager at Ferrero in November 2009 to April 2011
Sales Group Leader Field Force at Ferrero in August 2008 to October 2009
Key-Account-Assistent at Ferrero in February 2008 to July 2008
Sales Management Trainee at Ferrero in December 2006 to January 2008
Graduand Sales B2B at EWE Tel GmbH in March 2006 to October 2006
Student Assistent (Studentischer Mitarbeiter) Department Sales and and Marketing at Carl von Ossietzky Universität Oldenburg in January 2005 to December 2005
Sales Internship at The Kraft Heinz Company in July 2005 to August 2005
Marketing Internship at Öffentliche Versicherungen in July 2003 to August 2003
Commercial Clerk Controlling at Hüppe Group - a Masco Company in August 2001 to October 2001
Apprentice at Hüppe Group - a Masco Company in August 1999 to July 2001
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Carl von Ossietzky University of Oldenburg, Diploma, July 2026
California State University, Long Beach, July 2026
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Unternehmensführung
Vertrieb
Strategische Planung
Marketing
Projektmanagement
Geschäftsführung
Marketingstrategie
Category Management
Trade-Marketing
POS-Wissen
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Discover more about MarsWhat is Lars Sonnenberg email address?
Email Lars Sonnenberg at [email protected] and [email protected]. This email is the most updated Lars Sonnenberg's email found in 2026.
How to contact Lars Sonnenberg?
To contact Lars Sonnenberg send an email to [email protected] or [email protected]. (updated on February 24, 2025)
What company does Lars Sonnenberg work for?
Lars Sonnenberg works for Mars
What is Lars Sonnenberg's role at Mars?
Lars Sonnenberg is General Manager / Geschäftsführer Mars Food & Nutrition
What is Lars Sonnenberg's Phone Number?
Lars Sonnenberg's phone (**) *** *** 115
What industry does Lars Sonnenberg work in?
Lars Sonnenberg works in the Food & Beverages industry.
Lars Sonnenberg Email Addresses
Lars Sonnenberg Phone Numbers
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