Kobi Avidan, Co-founder and Chief Executive Officer at Novella

Kobi Avidan

Co-founder and Chief Executive Officer at Novella | Modiin-Maccabim-Reut, Center District, Israel

Profile last verified May 2026
Biotechnology Verified Profile Modiin-Maccabim-Reut, Center District, Israel Tel Aviv University
Verified

Work Email

***@novella.co.il

Last verified May 2026

Personal Email

***@gmail.com

Personal • High Confidence

Phone Number

(**) *** *** 224

Israel • Phone

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Kobi Avidan Socials
Kobi Avidan Work Experience

Co-founder and Chief Executive Officer at Novella in February 2022 - Present

Founder and CEO at AGRIKOB Holdings LTD in May 2016 - March 2022

Buisness Development and Entrepreneurship at Independent in October 2014 - March 2022

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Co-Founder and CEO at BreedxLTD in March 2017 - December 2020

Business Consultant at IlanBio Culture LTD in February 2015 - May 2017

Global Operations manager of Production Division at Hazera Genetics in December 2013 - August 2014

R&D Operations Manager at Hazera Genetics in February 2006 - December 2013

Commanding Officer at IDF in May 1986 - December 2005

Attache at Ministry for Foreign Affairs of Israel in March 1980 - January 1984

Kobi Avidan Education

Tel Aviv University, June 2026

Hifa University, Master of Business Administration (MBA), June 1999 to June 2026

The Hebrew University of Jerusalem, bachelor's degree, June 1977 to June 1981

Kobi Avidan Skills
R&D Product Development Management Business Strategy Product Launch Supply Chain Management Project Planning Project Management Strategic Planning Integration Operations Management Recruiting Start-ups Research Budgets Biotechnology Team Building Agriculture Business Development Life Sciences Business Planning Research and Development (R&D) Budgeting
About Kobi Avidan’s Current Company
Novella

We are Novella PRECISION BOTANICALS​ Novella is a plant cell technology company building a platform to deliver consistent, high-value bioactives for nutraceuticals and functional foods. Instead of extracting from field-grown crops, we cultivate selected plant cells in sterile bioreactors, where conditions are optimized to express a broad repertoire of beneficial compounds. The intact cell is then gently dried, preserving the native matrix that protects sensitive molecules, improves stability, and enables low-use levels

Discover more about Novella
Kobi Avidan’s Colleagues
Chen Liba

Chen Liba

Israel

Innovative Process Development & Research Manager | Expertise in Food, Chemical, Fermentation, and Biotech Industries | Driving Product Innovation from Concept to Commercialization

Head of engineering, Technology Transfer and Bioprocess Scale-Up (Plant Cell Cultivation) at Novella
(February 2024 – Present)

Shimrit Barel

Shimrit Barel

South District, Israel

Innovation ► Start Ups ► Consultant ► Scientific Affairs ► Regulatory Compliance ► Product Development ► Nutraceuticals ► Food-Tech ► Nutrition

Regulatroy and IP Advisor at ChickP
(December 2022 – Present)

Einat Anidjar

Einat Anidjar

Israel

COO at Novella

Chief Operating Officer at Novella
(Aug 2025 – Present)

Dorin Levin

Dorin Levin

Rehovot, Center District, Israel

Researcher at Novella

Researcher at Novella
(Apr 2025 – Present)

Or Singer

Or Singer

Tel Aviv-Yafo, Tel Aviv District, Israel

Senior Research Scientist at Novella Ltd > Plant Cell culture Specialist > R&D > Tissue Culture

A subject-matter expert in cultures establishment of plant tissues and micropropagation of tissue culture. R&D of liquid systems and mass production of plant cells in semi-solid, suspension and bioreactor.
Analysis expert of secondary metabolites and production of/from plant e...

SS

Sagi Shimonov

Tel Aviv-Yafo, Tel Aviv District, Israel

Process engineer at Novella

*Led the scale-up of bioprocesses involving diverse plant cell cultures.
*Successfully transitioned projects from lab scale to pilot scale, ensuring high quality and yield.
*Fostered strong collaboration between biology, engineering, and quality teams, cultivating a culture of...

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Frequently asked questions about Kobi Avidan

What is Kobi Avidan email address?

Email Kobi Avidan at [email protected] and [email protected]. This email is the most updated Kobi Avidan's email found in 2026.

How to contact Kobi Avidan?

To contact Kobi Avidan send an email to [email protected] or [email protected]. (updated on December 27, 2025)

What company does Kobi Avidan work for?

Kobi Avidan works for Novella.

What is Kobi Avidan's role at Novella?

Kobi Avidan is Co-founder and Chief Executive Officer

What industry does Kobi Avidan work in?

Kobi Avidan works in the Biotechnology industry.

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