Keli Chew
SEA Brand Manager at Nestlé Nespresso SA | Singapore, Singapore
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Keli Chew is a dynamic and accomplished SEA Brand Manager at Nestlé Nespresso SA, where she leverages over a decade of expertise in brand management and integrated marketing to elevate the premium coffee experience across Southeast Asia. In her current role, Keli oversees key markets including Indonesia, the Philippines, and Vietnam, driving strategic initiatives that enhance brand visibility, customer engagement, and sell-out performance. Her comprehensive understanding of digital marketing, combined with her proficiency in managing omnichannel campaigns, allows her to craft innovative marketing strategies that resonate with diverse consumer segments and foster brand loyalty.
Keli’s leadership extends to managing complex stakeholder relationships, aligning internal teams, and collaborating with distributors to ensure seamless execution of marketing campaigns. Her expertise in budget management and market intelligence enables her to optimize marketing investments and adapt strategies based on real-time market insights. She is particularly skilled in developing compelling product marketing narratives that highlight Nespresso’s sustainability initiatives and premium craftsmanship, effectively positioning the brand in competitive markets.
Her key projects often involve launching new product lines, executing digital transformation initiatives, and implementing customer engagement programs that drive sell-out and brand advocacy. Keli’s proactive communication style and ability to foster cross-functional collaboration have been instrumental in delivering impactful marketing campaigns that align with Nestlé’s global standards while catering to local consumer preferences. With her strong foundation in public relations, stakeholder engagement, and team leadership, Keli Chew continues to be a vital driver of Nespresso’s growth in Southeast Asia, ensuring the brand remains at the forefront of the premium coffee segment.
SEA Brand Manager at Nestlé Nespresso SA in December 2022 to Present
Category Marketing Manager, KitchenAid Small Appliances at Whirlpool Corporation in March 2021 to December 2022
Marketing & Merchandising Manager, SEA & Australia at Van Cleef & Arpels in April 2018 to November 2019
ESSEC Field Project - consulting mission at Audemars Piguet in May 2016 to July 2016
Internship - Sales Associate at Christian Dior Couture in February 2016 to February 2016
Regional Marketing Manager, South-East Asia at Baume & Mercier in March 2012 to July 2015
Marketing & PR Manager at Uomo Group in December 2010 to November 2011
Marcoms Executive, South-East Asia at Patek Philippe in March 2007 to November 2010
Marcoms Executive at Singtel (Incumbent Telecommunications Company of Singapore) in May 2005 to March 2007
Advertising & Promotions Executive at Wildlife Reserves Singapore (Management of Zoo, Night Safari & Bird park) in August 2004 to May 2005
Advertising & Promotions Coordinator at Pan-West Pte Ltd (Golf Equipment Retailer) in March 2000 to September 2001
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ESSEC Business School, Master of Business Administration (M.B.A.), November 2026
Singapore University of Social Sciences (SUSS), Bachelor, November 2026
Singapore Polytechnic, Diploma, November 1996 to November 1999
ESSEC Business School, Master of Business Administration - MBA, November 2026
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Distributors
Marketing Strategy
Brand Management
Marketing Communications
Advertising
Public Relations
Marketing
Event Management
Digital Marketing
Brand Awareness
Media Relations
Brand Development
Social Media Marketing
Trade Marketing
Marketing Management
Business Strategy
Business Planning
Integrated Marketing
Branding
Market Analysis
Online Advertising
Market Research
Campaign Management
Product Management
Product Marketing
Data Analysis
Jewelry
Management
Team Leadership
Leadership
Stakeholder Management
Stakeholder Engagement
Presentation Skills
Team Management
Coaching
English
French
Chinese
Watches
Brand Implementation
Reporting
Market Intelligence
Marketing Operations
Luxury Brand Marketing
MBA
Retail Marketing
Team Organisation
Business Growth Strategies
Partnership Marketing
Customer Engagement
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Discover more about Nestlé Nespresso SAWhat is Keli Chew email address?
Email Keli Chew at [email protected], [email protected] and [email protected]. This email is the most updated Keli Chew's email found in 2026.
How to contact Keli Chew?
To contact Keli Chew send an email to [email protected], [email protected] or [email protected]. (updated on March 09, 2025)
What company does Keli Chew work for?
Keli Chew works for Nestlé Nespresso SA
What is Keli Chew's role at Nestlé Nespresso SA?
Keli Chew is SEA Brand Manager
What is Keli Chew's Phone Number?
Keli Chew's phone +44 ** **** *135
What industry does Keli Chew work in?
Keli Chew works in the Food Production industry.
Keli Chew Email Addresses
Keli Chew Phone Numbers
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