Kari Barrows

Kari Barrows is a seasoned communications and multimedia specialist currently serving as a Digital Content Producer at WLOS ABC 13. With nearly a decade of experience in the news media landscape, Kari has honed her skills in strategic communications, content creation, and audience engagement. Her role involves a dynamic blend of multitasking, where she expertly navigates the creation and distribution of compelling content across various social media platforms, including Facebook, Twitter, Instagram, YouTube, and TikTok.

Kari's expertise extends beyond content generation; she is adept at proofreading, editing, and updating articles to reflect the latest developments, ensuring that the information shared with the community is both timely and accurate. By leveraging tools like Google Analytics, she analyzes data to identify best practices for content dissemination, allowing her to tailor strategies that resonate with the audience. Her commitment to community connection is evident in her weekend management of website and social media strategies, where she consistently seeks innovative ways to engage viewers.

In addition to her technical skills in writing and video post-production, Kari possesses a keen attention to detail and a strong foundation in journalism, which enhances her ability to produce high-quality content. Her leadership capabilities shine through as she trains and mentors aspiring communicators, fostering a collaborative environment that encourages creativity and growth. With a passion for storytelling and a deep understanding of the local community, Kari Barrows continues to make a significant impact in the realm of digital journalism, bridging the gap between news and the audience it serves.