Julia Goepel

Julia Goepel, as Managing Director & CFO at Mercedes-Benz.io, brings a wealth of strategic financial expertise and leadership to one of the most innovative divisions within the automotive and mobility industry. In her current role, Julia oversees the company’s core business operations, including Finance & Procurement, IT, Legal & Compliance, and Office Management, ensuring the organization’s financial stability and sustainable growth in a highly competitive digital landscape. Her deep understanding of business strategy and financial analysis enables her to develop and implement robust financial frameworks that support Mercedes-Benz.io’s ambitious expansion plans and digital transformation initiatives.

Julia’s leadership is characterized by a collaborative approach, fostering a culture of transparency and teamwork that drives operational excellence. She actively champions business process improvement and leverages her skills in ERP systems, cash management, and budgeting to optimize resource allocation and enhance overall efficiency. Her expertise in managing cross-functional teams ensures seamless coordination across departments, aligning financial goals with broader organizational objectives.

Key projects under her stewardship include the digitalization of procurement processes, the integration of advanced financial analytics tools, and the development of innovative financial models to support new mobility services. Julia’s strategic focus on leveraging data-driven insights and fostering a culture of continuous improvement positions Mercedes-Benz.io as a leader in the digital automotive space. Her commitment to embracing challenges as opportunities for growth underscores her dedication to driving long-term value creation and operational resilience within the organization.