Jiten Pitkar

Jiten Pitkar, as the Chairman and CEO of Disrptiv Exchange, is at the forefront of driving digital transformation within the B2B landscape. With a robust background in business management, digital strategy, and sales management, Jiten leverages his extensive experience across the Asia Pacific region to steer Disrptiv Exchange’s vision of revolutionizing traditional B2B processes through Industry 4.0 digitalization. His leadership is instrumental in shaping the strategic direction of the company, particularly through its flagship product, glassRUN—a comprehensive B2B eCommerce platform designed as a "Marketplace as a Service." Under Jiten’s guidance, glassRUN has evolved into a single integrated digital platform that seamlessly combines enterprise mobility, enterprise applications, and business transformation capabilities, enabling organizations to optimize supply chain efficiencies, enhance partner collaboration, and accelerate go-to-market strategies.

Jiten’s expertise in practice management, full P&L responsibility, and strategic planning allows him to oversee key projects that focus on deploying innovative solutions for complex business challenges. His proficiency in contract negotiation, business alliances, and outsourcing ensures that Disrptiv Exchange maintains strategic partnerships and scalable operations. Moreover, his skills in lean startup methodologies and people development foster a culture of agility and continuous improvement within the organization. By championing the adoption of Industry 4.0 technologies, Jiten is helping clients transition from traditional B2B models to digital ecosystems that are agile, scalable, and future-ready. His leadership not only drives technological innovation but also emphasizes the importance of aligning digital initiatives with core business objectives, ensuring sustainable growth and competitive advantage in a rapidly evolving digital economy.