Jasmin Uskar

Jasmin Uskar currently serves as the Business Development Manager at Growy, where she plays a pivotal role in driving the company's growth initiatives within the sustainable agriculture and agritech sectors. Her strategic leadership has been instrumental in expanding Growy's footprint across Europe and the MENA region, overseeing the initiation and management of over 10 innovative projects focused on establishing new farms that align with the company's mission to promote sustainable food production. Jasmin’s expertise in market analysis, financial modelling, and strategic sales has enabled her to develop compelling business cases, complete with detailed KPIs and operational due diligence, ensuring each project’s viability and long-term success.

In her role, Jasmin has cultivated and maintained strong relationships with more than 30 international partners, including government ministries, power companies, and leading food retailers. Her ability to navigate multicultural environments, leading diverse teams across the Middle East and Europe, underscores her leadership in partnership management and investor relations. Jasmin’s proficiency in strategic planning, corporate strategy, and operational excellence ensures that Growy’s expansion efforts are both innovative and sustainable. Her skills in go-to-market strategies, customer experience, and business analysis further enhance her capacity to identify new market opportunities and optimize growth pipelines. With her passion for shaping a sustainable future, Jasmin continues to leverage her expertise to position Growy as a leader in sustainable agriculture, fostering impactful collaborations and pioneering projects that contribute to a greener, more resilient food system.