Herve Hurel
Head of E Business & Digital performance BU DACIA / MARCOM at Groupe Renault | Greater Paris Metropolitan Region
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Herve Hurel currently serves as the Head of E-Business & Digital Performance for the BU DACIA / MARCOM at Groupe Renault, where he plays a pivotal role in driving the brand’s digital transformation and optimizing its online presence across multiple markets. Leveraging over a decade of expertise in marketing and sales within the cosmetics industry—working with renowned companies such as L'OREAL, P. FABRE, and GSK—Herve transitioned into the e-commerce space in 1998, bringing a strategic mindset to digital performance management. Since joining Groupe Renault in 2000, he has specialized in e-marketing at a global level, overseeing the development and execution of digital strategies for various markets.
In his current role, Herve leads the performance-driven approach by establishing clear OKRs and KPIs, developing comprehensive dashboards to monitor and enhance digital metrics across countries. His expertise encompasses diagnostics, strategic recommendations, and action plans aimed at building digital excellence through data-driven insights. Herve is also responsible for orchestrating omnichannel tools and managing the distribution network’s digital touchpoints, ensuring a seamless customer journey and maximizing engagement.
With a strong foundation in marketing strategy, sales management, and international account management, Herve excels in leveraging digital tools to boost brand visibility and sales performance. His skills in negotiation, management, and commercial strategy enable him to align cross-functional teams and stakeholders towards common objectives. Herve Hurel’s leadership in digital performance and his ability to integrate innovative marketing techniques make him a key driver of Groupe Renault’s digital growth and brand success in a highly competitive automotive landscape.
Head of E Business & Digital performance BU DACIA / MARCOM at Groupe Renault in February 2021 to Present
Directeur des Domaines Sales /Mk & Aftersales at RENAULT DIGITAL at Renault in September 2017 to February 2021
General Manager Sales and Marketing BENELUX + SUISSE/AUTRICHE at Renault in April 2013 to August 2017
Directeur de la Marque at Renault in May 2011 to April 2013
Responsable marketing et ventes DOM at Renault in October 2007 to May 2011
Chef de produits senior sur la gamme MEGANE at Renault in July 2004 to September 2007
Manager Gds comptes internationaux à la Division Entreprises at Renault in July 2002 to June 2004
Responsable E-Commerce à la Direction Commerciale at Renault in July 2000 to June 2002
Directeur marketing at Mediaperformances in January 1998 to June 2000
Category Manager Oral Care at GLAXO SMITHKLINE in July 1991 to December 1997
Brand manager at Pierre Fabre in January 1989 to June 1991
Chef de produits at L'Oréal in January 1988 to January 1989
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Université Paris Dauphine - PSL, DESS, July 1982 to July 1988
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Stratégie marketing
Sales Manager
stratégie de marque
gestion grands comptes internationaux
management importateurs automobile
Négociations
Management
Marketing
Stratégie commerciale
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What is Herve Hurel email address?
Email Herve Hurel at [email protected]. This email is the most updated Herve Hurel's email found in 2026.
What is Herve Hurel phone number?
Herve Hurel phone number is 0686662508.
How to contact Herve Hurel?
To contact Herve Hurel send an email to [email protected]. If you want to call Herve Hurel try calling on 0686662508. (updated on March 25, 2025)
What company does Herve Hurel work for?
Herve Hurel works for Groupe Renault
What is Herve Hurel's role at Groupe Renault?
Herve Hurel is Head of E Business & Digital performance BU DACIA / MARCOM
What industry does Herve Hurel work in?
Herve Hurel works in the Automotive industry.
Herve Hurel Email Addresses
Herve Hurel Phone Numbers
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