Henri Puc

Henri Puc currently serves as the Digital Marketing Manager at Anticimex Germany, where he plays a pivotal role in shaping and executing the company's digital marketing strategies within the pest control industry. His expertise lies in developing industry-segmented marketing initiatives that effectively target B2B clients, leveraging a comprehensive understanding of the unique needs and challenges faced by businesses in this sector. Henri’s strategic approach encompasses a wide range of digital channels, including SEA, SEO, and paid media campaigns, ensuring optimal visibility and lead generation across the German market.

In his role, Henri coordinates seamlessly with external agencies to implement integrated marketing campaigns, utilizing tools such as Google Adwords, YouTube, and social media platforms to enhance brand awareness and engagement. His proficiency in marketing automation and CRM integration allows for sophisticated lead nurturing and account-based marketing (ABM), enabling personalized outreach that drives conversion rates and strengthens client relationships. Henri’s focus on online lead generation and strategic sales support ensures that marketing efforts directly contribute to the company's growth objectives.

Moreover, Henri’s hands-on experience with content management systems like Typo3 and WordPress, combined with his skills in search engine optimization (SEO) and paid media strategy, empower him to craft compelling digital narratives that resonate with target audiences. His deep industry knowledge, coupled with his passion for innovative digital solutions, positions him as a key driver in Anticimex Germany’s digital transformation. Through his leadership, the company continues to enhance its digital footprint, fostering sustainable growth and establishing a strong competitive edge in the pest control market.