Heberth G

Heberth G. currently serves as the Director of Transfer Pricing and Tax Coordination at Banijay Group, a leading global entertainment company renowned for its innovative content and extensive international footprint. In this strategic role, Heberth is responsible for overseeing the Group’s comprehensive transfer pricing system, ensuring compliance with international tax regulations, and aligning tax strategies with business objectives across multiple jurisdictions. His expertise in international tax, corporate tax, and valuation allows him to develop robust transfer pricing policies that support Banijay’s global operations while mitigating tax risks and optimizing tax efficiencies.

A key aspect of Heberth’s role involves coordinating all tax-related matters, working closely with cross-functional teams including Tax, Finance, Legal, Operations, and Strategy. This collaborative approach enables him to understand the diverse goals of each department, facilitating the implementation of integrated tax solutions that foster sustainable growth. He has led several high-impact projects, such as the development of transfer pricing documentation aligned with OECD guidelines, restructuring initiatives to enhance operational agility, and the implementation of advanced tax technology systems to streamline compliance processes.

With over 14 years of international transfer pricing experience—initially as an external advisor to private and public MNEs—Heberth brings a wealth of industry-specific knowledge to his current position. His skills in tax advisory, internal audit, and international restructuring position him as a key driver in Banijay’s global tax strategy, ensuring the company remains compliant and competitive in a complex regulatory landscape. His proactive approach and strategic mindset continue to add significant value to Banijay’s global operations, reinforcing its position as a leader in the entertainment industry.