Heather Botefuhr
CX Strategy and Planning Manager, Innovation Enablement, Change Communications at Cisco | Dallas, Texas, United States
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Heather Botefuhr currently serves as the CX Strategy and Planning Manager for Innovation Enablement at Cisco, where she plays a pivotal role in shaping the company's customer experience initiatives through strategic planning and cross-functional collaboration. In this capacity, Heather leverages her deep expertise in change management, underpinned by her Prosci® certification, to ensure that innovation projects are seamlessly integrated into Cisco’s broader business strategies. Her focus on change communications enables her to effectively engage stakeholders, foster adoption, and drive transformational initiatives that enhance customer satisfaction and operational efficiency.
Within her role, Heather leads key projects that involve developing comprehensive internal branding and marketing strategies for Cisco’s TAC Innovation team. She acts as the primary liaison for branding, product marketing, and communication efforts, ensuring that messaging aligns with organizational goals and resonates across diverse audiences. Her responsibilities include creating compelling collateral, narrative development, and managing public relations to elevate the department’s visibility and perceived value. By orchestrating strategic internal communications, Heather ensures that innovation initiatives are well-understood and embraced internally, fostering a culture of continuous improvement.
Her expertise in strategic planning, internal communications, and public relations, combined with her skills in content development, social networking, and product communication, positions her as a vital driver of Cisco’s innovation enablement efforts. Heather’s ability to integrate analytics and storytelling into her communication strategies has contributed to high program adoption rates and sustained engagement across teams. Her commitment to excellence and her strategic approach to change enable Cisco to remain at the forefront of technological innovation and customer-centric solutions.
CX Strategy and Planning Manager, Innovation Enablement, Change Communications at Cisco in July 2020 to Present
CX Change Manager at Cisco in July 2019 to July 2020
Digital Internal Communications Lead at Hilton in April 2018 to July 2019
Change Management & Technical Communications at Toyota North America in January 2017 to March 2018
Technical Writer, LMS Administrator at Front Burner Restaurants, LLC in July 2016 to December 2016
Contract Marketing Communications & Project Manager, Technical Writer at Hewlett Packard Enterprise, C3 Communications, Interface Security in June 2013 to June 2016
Marketing Director at JTL Enterprises, Inc. in May 2002 to December 2003
Marketing Project Manager at OpenNetwork Technologies in May 2001 to May 2002
Director of Marketing and Public Relations at New Mexico Symphony Orchestra in March 1998 to February 2001
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Tulane University, Bachelor's degree, October 1990 to October 1994
Ursuline Academy of Dallas, October 1986 to October 1989
Episcopal School of Dallas, October 1985 to October 1986
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Digital Signage
Strategic Leadership
Communications Strategy
Data Ethics
Strategy
Internal Communications
Machine Learning
Written Communication
Artificial Intelligence (AI)
Enablement
Employee Engagement
Change Management
Change Communications
Technology Change Management
Corporate Communications
Project Management
Leading transformational change
Outstanding interpersonal communication skills
Behavior Change
Communication
Leading Positive Change
Strategic Communications
Strategic Planning
Marketing
Public Relations
Marketing Communications
Marketing Strategy
Web Content
Newsletters
Editing
Copywriting
Brand Development
Branding & Identity
Digital Marketing
Copy Editing
Content Development
SharePoint
Microsoft Office
Sales Support Tools
Social Networking
Sales Trainings
Marketing Research
Content Writing
Microsoft PowerPoint
Management
Leadership
Product Communication
Product Marketing
Program Management
Adoption strategy
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Discover more about CiscoWhat is Heather Botefuhr email address?
Email Heather Botefuhr at [email protected], [email protected] and [email protected]. This email is the most updated Heather Botefuhr's email found in 2026.
How to contact Heather Botefuhr?
To contact Heather Botefuhr send an email to [email protected], [email protected] or [email protected]. (updated on May 08, 2025)
What company does Heather Botefuhr work for?
Heather Botefuhr works for Cisco
What is Heather Botefuhr's role at Cisco?
Heather Botefuhr is CX Strategy and Planning Manager, Innovation Enablement, Change Communications
What is Heather Botefuhr's Phone Number?
Heather Botefuhr's phone (214) ***-*216
What industry does Heather Botefuhr work in?
Heather Botefuhr works in the Computer Networking industry.
Heather Botefuhr Email Addresses
Heather Botefuhr Phone Numbers
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