Guilherme Hepper
Paid Social Specialist at PurpleFire | Toronto, Ontario, Canada
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Guilherme Hepper is a Senior Paid Media Specialist at PurpleFire, where he leverages over five years of experience in digital marketing to drive impactful results across various platforms, including Google Ads, Meta Ads, and TikTok Ads. In his current role, Guilherme has successfully accomplished a remarkable 25% increase in Return on Ad Spend (ROAS) by meticulously optimizing bidding strategies tailored to each platform’s unique audience dynamics. His analytical prowess is evident in his ability to reduce Cost Per Acquisition (CPA) by an impressive 38%, a feat achieved through rigorous performance analysis and the implementation of data-driven optimizations.
At PurpleFire, Guilherme plays a pivotal role in shaping the company's digital strategy, working closely with cross-functional teams to ensure that creative assets align with campaign objectives. His expertise in Google Tag Manager and advanced analytical tools, such as Google Analytics, enables him to track key performance indicators (KPIs) effectively, ensuring that every campaign is not only creative but also grounded in measurable outcomes. His collaborative spirit fosters a culture of teamwork, allowing him to act as the primary contact for creative collaboration, where he guides the development of compelling ad content that resonates with target audiences.
Fluent in French, Guilherme brings a global perspective to his work, enhancing PurpleFire's outreach capabilities in diverse markets. His commitment to continuous learning and adaptation in the fast-evolving digital landscape positions him as a valuable asset to the team, driving innovative solutions that elevate brand visibility and engagement across all paid media channels.
Paid Social Specialist at PurpleFire in September 2024 to Present
Paid Media Specialist at The Trinity in January 2022 to September 2024
Paid Media Analyst at inclua in February 2021 to January 2022
Paid Media Junior Analyst at Agência Canopus in January 2020 to February 2021
Paid Media Intern at Agência Canopus in September 2019 to January 2020
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Centro Universitário do Instituto Mauá de Tecnologia, Bachelor of Business Administration - BBA, October 2026
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E-Commerce
Facebook Ads Manager
CRO Management
E-commerce Optimization
French
Marketing Strategy
Analytical Skills
English
Team Management
Strategic Planning
Performance Metrics
Online Marketing
Digital Strategy
Digital Marketing
Data Analysis
Paid Media Advertising
Search Engine Marketing (SEM)
Paid Social Media
Google Sheets
Google Tag Manager
Key Performance Indicators
Pay Per Click (PPC)
Keyword Research
Google Ads Editor
Mídias pagas
Dashboards
Análise de dados
Planilhas Google
Web Analytics
Indicadores-chave de desempenho
PPC (Pagamento por clique)
Pesquisa de palavras-chave
Métricas-chave
Campanhas
Gestão de equipes
Planejamento estratégico
Estratégia digital
Facebook Ads
Gerenciador de tags do Google
Trabalho em equipe
Mídia digital
Google AdWords
Otimização para mecanismos de busca (SEO)
Marketing digital
Marketing no Facebook
Microsoft Excel
Microsoft Office
Microsoft Word
Microsoft PowerPoint
Google Analytics
Marketing de performance
Profissional de Google AdWords
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Discover more about PurpleFireWhat is Guilherme Hepper email address?
Email Guilherme Hepper at [email protected] and [email protected]. This email is the most updated Guilherme Hepper's email found in 2026.
How to contact Guilherme Hepper?
To contact Guilherme Hepper send an email to [email protected] or [email protected]. (updated on February 17, 2025)
What company does Guilherme Hepper work for?
Guilherme Hepper works for PurpleFire
What is Guilherme Hepper's role at PurpleFire?
Guilherme Hepper is Paid Social Specialist
What is Guilherme Hepper's Phone Number?
Guilherme Hepper's phone (416) ***-*209
What industry does Guilherme Hepper work in?
Guilherme Hepper works in the Marketing & Advertising industry.
Guilherme Hepper Email Addresses
Guilherme Hepper Phone Numbers
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