Gary Goedhals

Gary Goedhals, as the Managing Director of Falcon Trading East London, brings a wealth of experience and strategic vision to the company, guiding its continued growth and success in the Border Kei region. With over 25 years of dedicated leadership within the business, Gary has played a pivotal role in expanding Falcon Trading’s footprint as a leading supplier of Personal Protective Equipment (PPE), cleaning chemicals, packaging products, and promotional items. His deep understanding of the industry, combined with his entrepreneurial mindset, enables him to identify emerging market trends and adapt the company's offerings accordingly.

Under Gary’s stewardship, Falcon Trading has undertaken key projects aimed at enhancing operational efficiency and customer engagement. He has spearheaded initiatives to strengthen the company’s supply chain management and diversify product lines, ensuring the business remains competitive and responsive to client needs. His expertise in sales management and customer relationship management (CRM) has been instrumental in building long-term partnerships with local industries, construction firms, and retail clients, fostering loyalty and repeat business.

Gary’s leadership emphasizes a people-centric approach, promoting a culture of excellence and innovation within the team. His skills in business strategy, budget management, and marketing have driven targeted campaigns that increase brand visibility and market penetration. As a result, Falcon Trading continues to serve as a trusted wholesale and retail supplier, supporting the safety and operational needs of the region’s industries. With his comprehensive industry knowledge and strategic foresight, Gary Goedhals remains committed to positioning Falcon Trading as a premier provider in the PPE and industry supplies sector.