Gabriela Fields

Gabriela Fields currently serves as the Chief Marketing Officer at GRIND Basketball, where she leverages her extensive expertise in digital marketing, brand development, and strategic partnerships to elevate the organization’s presence both locally and nationally. In her role, Gabriela spearheads innovative marketing initiatives that drive engagement across multiple channels, including targeted paid advertising campaigns on Facebook and Instagram, as well as dynamic SMS and email marketing strategies designed to foster community loyalty and increase membership. Her creative mindset and data-driven approach enable her to craft compelling content marketing strategies that resonate with diverse audiences, from youth athletes to basketball enthusiasts.

One of Gabriela’s key projects involves orchestrating large-scale sales events and community outreach programs that not only boost revenue but also strengthen GRIND’s reputation as a leader in youth sports development. She actively collaborates with strategic partners to develop brand collaborations that align with GRIND’s mission, ensuring consistent messaging and impactful brand positioning. Her proficiency in Adobe Creative Suite allows her to oversee the creation of visually engaging marketing assets, while her leadership skills foster a cohesive and motivated marketing team.

With an MBA in Marketing from the University of St. Thomas (TX), Gabriela combines her academic background with hands-on experience in social media management, mobile marketing, and content creation. Her ability to analyze market trends and consumer insights ensures that GRIND remains at the forefront of the youth sports industry, making a meaningful impact in her community through innovative marketing strategies and a passionate commitment to empowering young athletes.