Franz Pastorius
Head of Analytics & Insights Europe at Amazon | Greater Munich Metropolitan Area
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Franz Pastorius currently serves as the Head of Analytics & Insights for Europe at Amazon, where he leads a dynamic team of 26 data scientists dedicated to transforming complex data into strategic business value. With over 13 years of experience in online marketing and data analytics, Franz has established himself as a thought leader in leveraging Amazon's unique 1P data through advanced experimentation, modeling, and automation techniques. His team focuses on delivering actionable insights that empower advertisers to optimize their campaigns both on and off Amazon, driving measurable growth and ROI.
Under Franz’s leadership, the analytics team has spearheaded several key projects, including the development of innovative insights automation programs that streamline reporting processes and enable real-time decision-making. His expertise in data storytelling, combined with proficiency in tools like Tableau, Python, and Microsoft Excel, allows him to communicate complex findings clearly and persuasively to stakeholders across various levels. Franz’s strategic approach to scaling his team—growing it fourfold in just two and a half years—demonstrates his commitment to building a high-performing, agile analytics function capable of supporting Amazon’s advertising ecosystem in a rapidly evolving digital landscape.
His deep knowledge of digital marketing, SEM, online advertising, and marketing science, coupled with his ability to translate data into compelling narratives, positions Franz as a key driver of innovation within Amazon’s advertising insights space. By continuously refining data-driven strategies and fostering a culture of experimentation, Franz ensures his team remains at the forefront of industry trends, delivering insights that not only inform advertising strategies but also shape the future of digital commerce across Europe.
Head of Analytics & Insights Europe at Amazon in March 2022 to Present
Head of Analytics & Insights Germany at Amazon in October 2019 to March 2022
Sr. Analytics and Media Manager - Team Lead at Amazon in May 2017 to September 2019
Senior Strategic Account Manager at Amazon in May 2015 to April 2017
Ad Operations Manager at Amazon in October 2013 to April 2015
Marketing Manager at Georgia Department of Economic Development in February 2008 to October 2013
Intern at U.S. Commercial Service in July 2007 to February 2008
Intern at BigMachines in June 2006 to September 2006
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Steinbeis Hochschule, Master of Science (M.S.), July 2026
Davidson College, Bachelor of Arts (B.A.), July 2026
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Digital Marketing
Data Science
Management
Web Analytics
Content Management
SEM
SEO
Digital Media
SQL
Microsoft Excel
Salesforce.com
Tableau
Python (Programming Language)
Amazon QuickSight
Statistics
Marketing Science
Online Advertising
Data Storytelling
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Discover more about AmazonWhat is Franz Pastorius email address?
Email Franz Pastorius at [email protected]. This email is the most updated Franz Pastorius's email found in 2026.
How to contact Franz Pastorius?
To contact Franz Pastorius send an email to [email protected]. (updated on March 24, 2025)
What company does Franz Pastorius work for?
Franz Pastorius works for Amazon
What is Franz Pastorius's role at Amazon?
Franz Pastorius is Head of Analytics & Insights Europe
What is Franz Pastorius's Phone Number?
Franz Pastorius's phone (**) *** *** 312
What industry does Franz Pastorius work in?
Franz Pastorius works in the Internet industry.
Franz Pastorius Email Addresses
Franz Pastorius Phone Numbers
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