Florian Garms
Senior Brand Manager Jack Daniel‘s Tennessee Whiskey at Brown-Forman | Hamburg, Hamburg, Germany
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Florian Garms currently serves as the Senior Brand Manager for Jack Daniel’s Tennessee Whiskey at Brown-Forman, where he plays a pivotal role in shaping the brand’s strategic presence in the German market. With a deep passion for innovative marketing and brand storytelling, Florian is responsible for developing and executing localized marketing strategies that resonate with diverse consumer segments. His expertise in international business and strategic planning enables him to craft impactful campaigns that enhance brand equity and drive growth.
In his role, Florian oversees key projects that range from digital activation initiatives to experiential marketing events, all aimed at strengthening the iconic status of Jack Daniel’s in Germany. He collaborates closely with cross-functional teams to optimize the marketing mix, ensuring alignment with global brand guidelines while tailoring approaches to local consumer preferences. Florian’s entrepreneurial mindset and project management skills allow him to navigate complex market dynamics, identify new opportunities, and implement innovative solutions that elevate the brand’s visibility and relevance.
His leadership in brand stewardship is complemented by a keen understanding of product management and marketing strategy, which helps him balance short-term sales objectives with long-term brand building. Florian’s dedication to teamwork and strategic execution positions him as a key driver in maintaining Jack Daniel’s as a leading player in the competitive spirits industry. Through his work, Florian exemplifies a passion for creating meaningful consumer connections and leveraging strategic insights to foster sustainable growth for one of the world’s most iconic brands.
Senior Brand Manager Jack Daniel‘s Tennessee Whiskey at Brown-Forman in October 2022 to Present
Brand Manager Jack Daniel's Super Premium at Brown-Forman in September 2021 to October 2022
Trade Marketing Manager at Brown-Forman in November 2018 to August 2021
Trade Marketing Project Manager at Brown-Forman in September 2017 to October 2018
Junior Trade Marketing Manager at Brown-Forman in October 2016 to August 2017
Working Student Marketing Skin Health North & West Europe at GSK in August 2015 to December 2015
Intern Marketing Skin Health North & West Europe at GSK in February 2015 to August 2015
Working Student Online Marketing / SEO Assistant at protraffic in July 2014 to November 2014
Working Student CRM at Telefónica Germany in March 2014 to July 2014
Student Assistant Service / Promotion at JOKMOK & LITE LIFE GmbH in August 2011 to March 2014
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University of Bremen, Master of Science (M.Sc.), September 2026
Univerza v Mariboru, September 2026
University of Bremen, Bachelor of Science (B.Sc.), September 2026
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International Business
Marketing
Produktmanagement
Unternehmensführung
Markenführung
Online-Marketing
Unternehmertum
Strategische Planung
Markenmanagement
Microsoft Excel
Projektmanagement
Marketingstrategie
Unternehmensstrategie
Teamwork
Management
Microsoft Office
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Discover more about Brown-FormanWhat is Florian Garms email address?
Email Florian Garms at [email protected]. This email is the most updated Florian Garms's email found in 2026.
How to contact Florian Garms?
To contact Florian Garms send an email to [email protected]. (updated on March 24, 2025)
What company does Florian Garms work for?
Florian Garms works for Brown-Forman
What is Florian Garms's role at Brown-Forman?
Florian Garms is Senior Brand Manager Jack Daniel‘s Tennessee Whiskey
What is Florian Garms's Phone Number?
Florian Garms's phone (**) *** *** 211
What industry does Florian Garms work in?
Florian Garms works in the Wine & Spirits industry.
Florian Garms Email Addresses
Florian Garms Phone Numbers
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