Fanny Aimetti
Consumer Experience & Education Director at BYREDO | Greater Paris Metropolitan Region
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Fanny Aimetti currently serves as the Consumer Experience & Education Director at BYREDO, where she leverages her extensive 15-year background in product and brand launches within the cosmetics and fragrance industries. In this strategic role, Fanny is at the forefront of shaping innovative consumer engagement initiatives that seamlessly integrate both online and offline channels. Her primary focus is on creating immersive brand experiences that deepen customer loyalty and elevate BYREDO’s positioning in the luxury fragrance market. By leading the development and execution of the Consumer Experience department, she ensures that every touchpoint—from boutique interactions to digital platforms—delivers a consistent, memorable brand narrative aligned with BYREDO’s unique aesthetic.
Fanny’s expertise spans strategic marketing, fragrance development, and management, allowing her to craft tailored educational programs that enhance consumer understanding of the brand’s olfactory artistry. Her leadership in implementing omnichannel strategies has significantly increased productivity per door globally, fostering a more personalized and engaging customer journey. As a key member of the business steering committee, she collaborates closely with cross-functional teams to align brand objectives with market trends and consumer insights, ensuring BYREDO remains at the forefront of the luxury cosmetics industry. Her deep knowledge of the fragrance landscape, combined with her skills in leadership and marketing, positions her as a vital driver of innovation and growth within the company, continually elevating the consumer experience to new heights.
Consumer Experience & Education Director at BYREDO in January 2025 to Present
International Marketing Director at BYREDO in November 2023 to December 2024
Head of Trade Marketing International at BYREDO in September 2021 to October 2023
Head of Global Marketing & Communication - fragrance at Groupe Bogart in January 2019 to August 2021
Head of Marketing & Communication - fragrance at Groupe Bogart in January 2015 to January 2018
Brand Manager – fragrance. Mission: responsible of the relaunch of Carven at Groupe Bogart in January 2012 to January 2015
Brand Manager - fragrance at Groupe Bogart in January 2007 to January 2012
Product Manager - fragrance at Groupe Bogart in January 2006 to January 2007
Brand Manager at Groupe Odéon Parfums in January 2003 to January 2006
Product coordinator - Makeup at Revlon in January 2002 to January 2003
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NEOMA Business School, October 1997 to October 2026
ESG Ecoles de commerce, October 2026
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Stratégie marketing
Parfums
Leadership
cosmétiques
Marketing
Management
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Discover more about BYREDOWhat is Fanny Aimetti email address?
Email Fanny Aimetti at [email protected] and [email protected]. This email is the most updated Fanny Aimetti's email found in 2026.
How to contact Fanny Aimetti?
To contact Fanny Aimetti send an email to [email protected] or [email protected]. (updated on March 25, 2025)
What company does Fanny Aimetti work for?
Fanny Aimetti works for BYREDO
What is Fanny Aimetti's role at BYREDO?
Fanny Aimetti is Consumer Experience & Education Director
What is Fanny Aimetti's Phone Number?
Fanny Aimetti's phone (**) *** *** 155
What industry does Fanny Aimetti work in?
Fanny Aimetti works in the Cosmetics industry.
Fanny Aimetti Email Addresses
Fanny Aimetti Phone Numbers
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