Eddie Thia

Eddie Thia currently serves as the Operations Manager for Regional Sales at EXEDY Singapore Pte Ltd, where he plays a pivotal role in driving the company's aftermarket sales of drivetrain components across the Asia-Pacific region. With a deep understanding of the automotive parts industry, Eddie leverages his expertise in sales management, key account management, and business development to expand EXEDY’s footprint in the competitive aftermarket landscape. His strategic approach involves cultivating strong relationships with key clients, optimizing account management processes, and identifying new market opportunities to enhance revenue streams.

In his role, Eddie oversees the coordination of regional sales initiatives, ensuring alignment with corporate objectives and customer needs. He is actively involved in product development and product management, working closely with manufacturing teams to tailor drivetrain solutions that meet the evolving demands of the automotive aftermarket. His negotiation skills are instrumental in securing favorable terms with suppliers and partners, while his proficiency in international sales enables him to navigate diverse markets with agility.

Eddie’s expertise extends to business strategy, where he focuses on developing innovative sales strategies that drive growth and improve market penetration. His leadership in business development initiatives has resulted in the successful launch of new product lines and expansion into emerging markets. With a comprehensive understanding of the automotive industry’s dynamics, Eddie Thia continues to contribute significantly to EXEDY Singapore’s reputation as a trusted provider of high-quality drivetrain components, ensuring sustained growth and customer satisfaction across the region.