Dejan Malic

Dejan Malic currently serves as the Territory Sales Director for Balkans, Hungary, and Greece at Allied Telesis, where he leverages over a decade of extensive experience in the IT industry to drive regional growth and strategic market expansion. In this role, Dejan is responsible for overseeing the end-to-end sales process, including managing key accounts, cultivating channel partnerships, and identifying new business opportunities within the networking solutions landscape. His expertise spans a comprehensive range of technologies such as routing, switching, Wi-Fi, security, VoIP, and Unified Communications, enabling him to deliver tailored solutions that meet the diverse needs of enterprise clients and service providers across the region.

Dejan’s strategic approach involves building and executing targeted market strategies that capitalize on emerging trends like cloud computing, virtualization, and SaaS solutions. He actively manages and recruits new partners, fostering a robust channel ecosystem that enhances Allied Telesis’s market penetration. His focus on solution selling and upselling has resulted in increased revenue streams through X-sell initiatives and renewals, ensuring sustainable growth for the company.

With a keen understanding of the regional market dynamics and a strong background in sales management, Dejan excels at generating new leads and nurturing long-term client relationships. His leadership in managing sales teams and channel partners, combined with his expertise in business development and business planning, positions him as a key driver of Allied Telesis’s success in the Balkans, Hungary, and Greece. Dejan’s innovative approach and deep industry knowledge make him a valuable asset in delivering cutting-edge networking solutions that align with the evolving digital transformation needs of his clients.