David Apperlo

David Apperlo currently serves as the Project-Sales Manager (Zakelijke Events) at Dutch Horeca Group, where he plays a pivotal role in orchestrating and executing high-impact corporate events and hospitality solutions. Leveraging his extensive background in sales management and operations, David specializes in developing tailored event concepts that align with clients’ strategic objectives, ensuring memorable experiences that elevate brand presence and foster long-term partnerships. His expertise in business development and sales management enables him to identify new market opportunities, expand the company's portfolio, and drive revenue growth within the corporate events sector.

At Dutch Horeca Group, David is deeply involved in managing end-to-end project execution, from initial client consultation and needs assessment to detailed planning, logistics, and on-site coordination. His proficiency in event production and horeca (hospitality) industry insights ensures seamless delivery of services that meet the highest standards of quality and professionalism. Moreover, David’s skills in financial analysis and Microsoft Office tools facilitate accurate budgeting, resource allocation, and performance tracking, which are critical for optimizing operational efficiency and profitability.

A strong advocate of team building and change management, David fosters collaborative environments that encourage innovation and continuous improvement. His coaching abilities help develop his team’s skills, ensuring they remain motivated and aligned with the company’s mission of delivering exceptional event experiences. With a keen eye for detail and a strategic mindset, David Apperlo continues to strengthen Dutch Horeca Group’s reputation as a leader in the events services industry, confidently asserting their expertise and commitment to excellence.