About Videology Group

Videology is now part of Amobee, bringing programmatic, social and TV together in a single platform. To follow Amobee, please visit the official LinkedIn page here: https://www.linkedin.com/company/amobee/

Videology is a leading software provider for converged TV and video advertising. By simplifying big data, we empower marketers and media companies to make smarter advertising decisions to fully harness the value of their audience across screens. Our math and science-based technology enables our customers to manage, measure and optimize digital video and TV advertising to achieve the best results in the converging media landscape.

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Website
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Employees
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Industry
Marketing & Advertising
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Location
1500 Broadway, 4th Floor, New York, New York 10036, US
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Founded
2007
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Keywords
Mobile, Analytics, Targeting, Advertising, Video, Digital Media, Adserving, Ott, Ad-Tech, Ad Network, Ad Platform, Ad Management, Addressable, Connectedtv

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Frequently Asked Questions about Videology Group

Who are the decision makers in Videology Group?

The decision makers in Videology Group are Brad Hendricks, Jose Enrique Rodriguez Rizzo, etc. Click to Find Videology Group decision makers emails.

What services does Videology Group offer?

Videology Group offers a comprehensive suite of services that integrate programmatic advertising across various platforms, including mobile, digital media, and connected TV (CTV). Their services encompass ad serving, targeting, analytics, and campaign management, allowing advertisers to optimize their reach and effectiveness across multiple channels.

How does Videology Group's platform enhance advertising effectiveness?

Videology Group's platform enhances advertising effectiveness by utilizing advanced analytics and targeting capabilities. By leveraging data-driven insights, advertisers can reach their desired audiences more precisely, optimize ad placements in real-time, and measure campaign performance across different media channels, including OTT and traditional TV.

What industries does Videology Group support?

Videology Group supports a wide range of industries, including retail, automotive, entertainment, and consumer goods. Their solutions are designed to cater to the unique advertising needs of each sector, helping brands connect with their audiences through tailored campaigns that maximize engagement and ROI.

Can Videology Group help with addressable advertising?

Yes, Videology Group specializes in addressable advertising, allowing brands to deliver personalized ads to specific audience segments. This capability is particularly beneficial for advertisers looking to enhance their targeting strategies and improve the relevance of their messaging, ultimately leading to higher conversion rates.

What is the significance of Videology Group's integration with Amobee?

The integration of Videology Group with Amobee signifies a powerful convergence of programmatic, social, and TV advertising into a single platform. This integration enables advertisers to streamline their campaigns, gain comprehensive insights across all channels, and leverage advanced technologies to enhance their advertising strategies.

How can I get started with Videology Group's advertising solutions?

To get started with Videology Group's advertising solutions, you can visit their website to learn more about their offerings. You may also contact their sales team for a personalized consultation to discuss your advertising goals and how their platform can help you achieve them. Additionally, following Amobee on LinkedIn will keep you updated on the latest developments and offerings.

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