Rent The Runway
Rent the Runway (RTR), headquartered in Brooklyn, New York, is revolutionizing the fashion landscape by offering a fresh approach to women's clothing through rental, subscription, and secondhand purchasing options. Founded in 2009, RTR aims to create the world’s first "living closet," where women can access a diverse range of apparel, accessories, and home decor from over 700 renowned designer partners. This innovative model of dynamic ownership not only enhances the shopping experience but also promotes sustainability within the $2.4 trillion fashion industry.
At the core of RTR's success is its proprietary technology and unique reverse logistics operation, which streamline the rental process and ensure a seamless experience for users. Customers can choose from a wide selection of high-quality garments for various occasions, allowing them to express their style without the commitment of traditional ownership. This subscription-based model empowers women to feel confident and stylish every day while minimizing their environmental footprint.
Under the leadership of CEO and Co-Founder Jennifer Hyman, Rent the Runway has garnered significant recognition, being named to CNBC’s “Disruptor 50” list five times and earning spots on Fast Company’s Most Innovative Companies list multiple times. By redefining how women engage with fashion, RTR is not only making apparel rental an essential utility but is also setting a new standard for sustainability and accessibility in the industry. As the company continues to grow, it remains committed to its vision of making fashion more inclusive and environmentally friendly for women everywhere.