IAB

The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. It is comprised of more than 650 leading media and technology companies that are responsible for selling, delivering, and optimizing digital advertising or marketing campaigns. Together, they account for 86 percent of online advertising in the United States. Working with its member companies, the IAB develops technical standards and best practices and fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing. The organization is committed to professional development and elevating the knowledge, skills, expertise, and diversity of the workforce across the industry. Through the work of its public policy office in Washington, D.C., the IAB advocates for its members and promotes the value of the interactive advertising industry to legislators and policymakers. There ar...
IAB contact details
Website
Employees
5,001-10,000 View all
Industry
marketing & advertising
Location
New York, New York, US

IAB Management & Employee Directory

Wil Danielson
WD
Wil Danielson
Senior Vice President Sales - Nexstar | USC Marshall
Angelina Eng
AE
Angelina Eng
VP, Measurement & Attribution @ IAB | 26+ years Digital Veteran
Matt Shapo
MS
Matt Shapo
Digital strategy leader with expertise driving revenue and business growth.
Pete Hopkins
PH
Pete Hopkins
Executive Leader, Advanced & Traditional Advertising | Business Builder | Strategy & Execution | Unlocking & Securing Revenue Opportunities Across the Convergent Market
Michael Texidor
MT
Michael Texidor
Vice President, Program Management Office at IAB
John Mccarus
JM
John Mccarus
Executive recruiter, advisor and connector for digital media companies and brands #digitalleadership
Brendan Thomas
BT
Brendan Thomas
Vice President, Advocacy & Voice at Plastics Industry Association
Sean Cullen
SC
Sean Cullen
EVP of Product and Co-Founder at Fluent
Shreya Rao
SR
Shreya Rao
Salesforce Developer at U.S. Census Bureau
Steve Ellis
SE
Steve Ellis
Executive Vice President, Advertising Strategy and Business Development
Maggie Ph.D.
MP
Maggie Ph.D.
Consumer Insights, Advertising Research, Brand Strategy, Media Measurement, Digital Marketing, Data Analytics
Deleela Jones
DJ
Deleela Jones
B2B Marketer | Brand Storyteller | Sales Enablement

IAB Competitors

American Marketing Association
marketing & advertising
MediaPost
marketing & advertising
Big Spaceship
marketing & advertising
Adsparent.tech
marketing & advertising
STN Video
Marketing & Advertising

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