BDE Ltd.

BDE is a dedicated operations agency for experience management, events and track driving operations at Mercedes-Benz World at Brooklands and Mercedes-Benz World at Silverstone. With an operational team of over 200 permanent, contracted and freelance staff and specialists, we are responsible for product design and development, planning, team management, recruitment, training, operations, safety processes, reporting and analysis, business development, customer service and financial management of the Mercedes-Benz World driving experience operations. During 2007-2013 we provided over 275,000 individual driving experiences and over 4,000 driving events at Mercedes-Benz World and Silverstone, as well as numerous external locations around the country.