GLOBE Effective Shopper Experience

"Experience is the new pre-requisite to purchase" GLOBE is the leading Shopper Marketing Group in France. Point of convergence of three key audiences - the shopper, the retailer and the brand - Shopper Marketing brings consumers closer to brands by transforming them into customers. Since 2002, GLOBE has advised and supported brands in their in-store and out-store strategies and developed innovative, effective, and ROIistic activation solutions, which are part of the brands communication strategy. The goal: to trigger a desire to buy now by engaging in conversation and interaction with the consumer. On a unique model based on the internalization of all services - from strategic planning to logistics, including creation, reporting and studies - GLOBE designs and deploys integrated and turnkey systems. With 10 agencies located in the main large French cities, Globe employs 130 people. Present in France and Germany, the group achieved a turnover of 43 million euros in 2018 and has more than 120 active customers.