About Direction First

On March 13, 2023, Direction First (part of InSites Consulting) rebranded to Human8, the new human-driven consultancy that connects brands with people and culture to drive positive change.

Human8 is the result of smartly mixing the success ingredients from 10 industry game-changers (InSites Consulting, Direction First, Columinate, eÿeka, Join the Dots, ABN Impact, Answer, Space Doctors, Gongos and Happy Thinking People) who have joined forces over the last 5 years.

Come visit us at www.wearehuman8.com to find out more!

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Website
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Employees
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Industry
Market Research
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Headquarter
241 Castlereagh Street, Level 5, Sydney, NSW 2000, AU
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Founded
1997
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Keywords
Market Research, Shopper Research, Surveys, Brand Strategy, Innovation, Performance Management, Online Communities, Visual Communication, Global Studies, Sensory Testing, Brand And Communications Tracking, Concept And Product Testing, Global Research, Ad Hoc Qualitative Research, Consumer Consulting Boards, Insights And Reseach, Quantitative Reasearch, Online Qualitative Discussion And Communities, Strategic Qualitative Research, Tracking Performance

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