Clara Roze

Clara Roze currently serves as a Media Consultant at Dentsu X, where she leverages her diverse background and adaptability to deliver innovative media solutions for a broad portfolio of clients. Her role involves supporting and developing strategic media campaigns that seamlessly integrate both traditional and digital channels. Clara’s expertise spans across planning and executing multi-channel media strategies, ensuring optimal media mix allocation to maximize ROI for clients such as Perfetti Van Melle, Pierre & Vacances, and Center Parcs.

At Dentsu X, she actively contributes to the development of data-driven media plans, utilizing her strong analytical skills to interpret audience insights and industry trends. Her proficiency in managing complex media buying processes, including programmatic advertising, search engine marketing, and social media campaigns, allows her to craft tailored solutions that resonate with target audiences. Clara’s ability to coordinate cross-functional teams and communicate effectively with clients ensures the seamless execution of campaigns, from conception to measurement.

Her expertise also extends to media performance analysis, where she employs key performance indicators (KPIs) to optimize ongoing campaigns and inform future strategies. With a keen eye for visual communication and a proactive approach, Clara stays ahead of industry developments, integrating innovative tools and platforms to enhance campaign effectiveness. Her dynamic and open-minded attitude, combined with her operational and interpersonal skills, makes her a valuable asset in the fast-paced world of media planning and buying. Ultimately, Clara’s dedication to delivering impactful media solutions underscores her commitment to driving brand growth and engagement for her clients.