Chungmi Park

Chung-mi Park currently serves as the Digital Marketing Manager at JOBKOREA, where she plays a pivotal role in driving the company's online media strategy and digital growth initiatives. With her deep understanding of various online media platforms, she excels at inventing innovative marketing channels that effectively reach target audiences and maximize ROI. Her expertise in mobile app analytics tools such as Appsflyer, Adbrix, and Firebase enables her to conduct comprehensive data deep-dives, uncover actionable insights, and optimize campaign performance across multiple channels.

In her role as a mobile app project manager, Chung-mi oversees end-to-end digital marketing campaigns, leveraging her skills in BI tools like Tableau to visualize data trends and inform strategic decisions. She is adept at analyzing web log data through Google Analytics and DataStory, allowing her to identify user behavior patterns and enhance user engagement. Her proficiency in SEM platforms such as Google Adwords, Naver SEM, and Daum SEM, combined with her experience managing Doubleclick campaigns and Kenshoo, ensures that JOBKOREA’s digital advertising efforts are both targeted and cost-efficient.

Chung-mi’s strengths extend to risk management and rapid customer response, ensuring that marketing campaigns adapt swiftly to market changes and customer needs. Her ability to craft detailed reports, proposals, and quotations further supports her strategic planning and stakeholder communication. Overall, her comprehensive skill set and industry-specific expertise position her as a key driver of JOBKOREA’s digital marketing success, continuously innovating and refining strategies to stay ahead in the competitive online media landscape.