Cherylene Chew
Regional Account Director at Ogilvy & Mather | Singapore
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Cherylene Chew, as the Regional Account Director at Ogilvy & Mather, brings a wealth of expertise in managing complex, multi-channel advertising campaigns that drive brand growth and consumer engagement across diverse markets. Her current leadership of the Unilever Comfort Fabric Conditioner regional account exemplifies her strategic prowess and innovative approach to integrated marketing communications. In her role, Cherylene oversees the conceptualization and execution of regional launch campaigns that leverage a mix of TV, print, digital content, activation, and social media platforms, ensuring a cohesive brand narrative that resonates locally while maintaining global brand consistency.
One of her key projects, the Comfort Luxury Nature campaign, highlights her ability to craft compelling brand stories that connect with consumers on an emotional level, utilizing digital strategy and social media marketing to amplify reach and engagement. She develops comprehensive Brand Experience Toolkits tailored for each market, enabling local teams to execute launch and sustenance activities that excite and motivate consumers. Her expertise in digital marketing and online advertising ensures campaigns are optimized for maximum impact across digital platforms, while her skills in integrated marketing and marketing strategy foster seamless collaboration among creative, media, and client teams.
Cherylene’s success lies in her insightful approach to brand planning and her ability to innovate within the digital landscape, making her a trusted partner for global brands seeking to elevate their presence in regional markets. Her leadership not only drives successful campaigns but also inspires her teams to push creative boundaries and deliver measurable results that align with client objectives and industry best practices.
Regional Account Director at Ogilvy & Mather in August 2015 to Present
Account Director at TBWA\Worldwide in September 2013 to April 2015
Senior Account Manager at TBWA\Worldwide in July 2012 to September 2013
Account Manager at TBWA\Worldwide in July 2010 to July 2012
Account Manager, Senior Account Executive, Account Executive at Havas Worldwide in November 2006 to June 2010
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Advertising
Digital Marketing
Marketing Communications
Integrated Marketing
Online Advertising
Marketing Strategy
Marketing
Social Media Marketing
Digital Strategy
Social Media
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Discover more about Ogilvy & MatherWhat is Cherylene Chew email address?
Email Cherylene Chew at [email protected]. This email is the most updated Cherylene Chew's email found in 2026.
How to contact Cherylene Chew?
To contact Cherylene Chew send an email to [email protected]. (updated on March 09, 2025)
What company does Cherylene Chew work for?
Cherylene Chew works for Ogilvy & Mather
What is Cherylene Chew's role at Ogilvy & Mather?
Cherylene Chew is Regional Account Director
What is Cherylene Chew's Phone Number?
Cherylene Chew's phone +44 ** **** *334
What industry does Cherylene Chew work in?
Cherylene Chew works in the Marketing & Advertising industry.
Cherylene Chew Email Addresses
Cherylene Chew Phone Numbers
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