Caroline Tooley
Strategy Director at Arc Worldwide | Nashville Metropolitan Area
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Caroline Tooley serves as the Strategy Director at Arc Worldwide, where she leverages her extensive expertise in brand and shopper strategy to craft compelling commerce solutions that resonate across various industries. With a strong focus on end-to-end journey mapping, Caroline excels in translating complex data analysis into actionable insights that drive brand performance. Her proficiency in research and insight storytelling enables her to develop irresistible commerce strategies that not only meet client objectives but also enhance consumer engagement.
At Arc Worldwide, Caroline is responsible for leading and managing multiple accounts, ensuring that her teams are inspired and aligned with the overarching business goals. Her core clients, including Kraft Heinz, Pernod Ricard, and Thrivent Financial Services, benefit from her strategic vision and deep understanding of both B2B and B2C dynamics. Caroline’s ability to navigate diverse channels—ranging from grocery and convenience to mass and club retail—positions her as a versatile strategist capable of addressing the unique challenges and opportunities within each sector.
Currently, Caroline is spearheading key projects that focus on channel strategy and competitive analysis, utilizing her analytical skills to uncover insights that drive business impact. Her commitment to strategy execution is evident in her collaborative approach, where she partners closely with clients to develop tailored solutions that enhance brand visibility and shopper engagement. With a track record of success across industries such as CPG, fashion, and alcoholic beverages, Caroline Tooley continues to be a driving force in shaping innovative strategies that propel brands forward in an increasingly competitive marketplace.
Strategy Director at Arc Worldwide in September 2022 to Present
Senior Brand Strategist at Freelance, self-employed in January 2020 to December 2023
Associate Director Of Strategy at VMLY&R COMMERCE in January 2021 to August 2022
Associate Director Of Strategy at Geometry Global in August 2020 to January 2021
Manager of Strategy, Analytics & Brand Experience at NewGround in July 2018 to December 2019
Brand Experience Strategist at Adrenaline Agency in January 2016 to July 2018
Senior Visual Manager at Macy's in October 2015 to December 2015
Visual Manager, Men's & Home at Macy's in May 2014 to October 2015
Interim Senior Visual Manager at Macy's in March 2015 to September 2015
EDP: Visual Merchandiser, Flushing at Macy's in January 2014 to May 2014
EDP: Visual Merchandiser, Herald Square at Macy's in June 2013 to January 2014
Visual Brand Associate at Victoria's Secret in January 2013 to May 2013
Visual Merchandising Intern at Gap Inc./Old Navy in June 2012 to August 2012
Wholesale Assistant at Splendid clothing, a division of VF Corporation in May 2011 to August 2011
Wholesale Assistant at Ella Moss clothing, a division of VF Corporation in May 2011 to August 2011
Brand Assistant, Dreft Fabric Care at Procter & Gamble in January 2008 to May 2008
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The Ohio State University, Bachelor's degree, November 2026
General Assembly, Certificate of Completion, November 2026
The University of Alabama, Marketing, November 2026
Anderson High School, November 2026
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Brand Strengthening
Strategic Initiatives
Strategy Building
Storytelling
Director level
Strategising
Brand Strategy
Shopper Marketing
Channel Strategy
Customer Insight
Market Planning
Trend Analysis
Retail
Analytical Skills
Business Analytics
Data Analysis
Brand Development
Brand Management
Competitive Analysis
Experience Design
Strategy
Design Strategy
Retail Design
Digital Marketing
Content Strategy
Marketing Strategy
Visual Merchandising
Data Visualization
Marketing
Fashion
B2B Marketing
Microsoft Office
Google Analytics
Tableau
SQL
Problem Solving
Leadership
Strategic Partnerships
Management
Strategy Execution
Presentation Development
B2C Marketing
Online Content Creation
Talent Developer
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Discover more about Arc WorldwideWhat is Caroline Tooley email address?
Email Caroline Tooley at [email protected] and [email protected]. This email is the most updated Caroline Tooley's email found in 2026.
What is Caroline Tooley phone number?
Caroline Tooley phone number is 5132325240.
How to contact Caroline Tooley?
To contact Caroline Tooley send an email to [email protected] or [email protected]. If you want to call Caroline Tooley try calling on 5132325240. (updated on September 04, 2024)
What company does Caroline Tooley work for?
Caroline Tooley works for Arc Worldwide
What is Caroline Tooley's role at Arc Worldwide?
Caroline Tooley is Strategy Director
What industry does Caroline Tooley work in?
Caroline Tooley works in the Marketing & Advertising industry.
Caroline Tooley Email Addresses
Caroline Tooley Phone Numbers
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