Bill Shapter
Director at Checkout | Greater Sydney Area
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Bill Shapter currently serves as the Director at Checkout, where he leverages his extensive expertise in Below the Line Advertising, trade marketing, and digital marketing to drive innovative brand activation strategies. In his role, Bill oversees a dynamic team dedicated to creating impactful promotional merchandise, eye-catching point of sale (POS) displays, and comprehensive trade show exhibitions that effectively extend brand reach and engagement. His leadership ensures that each project aligns with clients’ marketing strategies, delivering tangible results through creative and cost-effective solutions.
A key focus for Bill is integrating retail and sales promotion tactics to maximize brand visibility in competitive marketplaces. He actively collaborates with clients to develop tailored POS displays and promotional products that resonate with target audiences, enhancing brand recall and driving sales. His expertise in pre-press and post-press processes guarantees high-quality print and packaging solutions, from business cards and flyers to catalogues and packaging, ensuring a seamless transition from concept to finished product.
Bill’s strategic approach to new business development has helped Checkout expand its portfolio and strengthen client relationships across various industries. His deep understanding of trade marketing and digital channels allows him to craft integrated campaigns that combine traditional print with digital marketing initiatives, providing clients with a comprehensive brand presence. With a keen eye for design and a passion for delivering creative solutions, Bill continues to position Checkout as a leader in promotional merchandise, POS displays, and trade marketing, helping brands stand out in a crowded marketplace.
Director at Checkout in January 2015 to Present
Design Director at Freelance in January 2010 to January 2014
Design Consultant at Doubleday in January 2007 to January 2009
Senior Designer at Rosie Lee in January 2006 to January 2006
Senior Designer at Merchant Marketing Group in January 2005 to January 2005
Art Director at Doubleday in January 2003 to January 2004
Studio Manager at W5 Group in January 2002 to January 2002
Senior Designer at McCann Healthcare in January 2001 to January 2001
Senior Designer at Clinic in January 1999 to January 2000
Prepress Manager at Spectrum Printing in January 1997 to January 1998
Graphic Designer at Malcolm Auld Direct in January 1995 to January 1996
Fabricator at Warringah Plastics in January 1992 to January 1994
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Hornsby College, Sydney, Diploma, August 1992 to August 1993
St Paul's College, Manly, August 1986 to August 1991
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Advertising
Art Direction
Below the Line Advertising
Brand Development
FMCG
Graphic Design
Marketing Strategy
New Business Development
Point of Purchase
Retail
Sales
Shopper Marketing
Small Business
Trade Marketing
Direct Mail
Packaging
Pre-press
Posters
Creative Direction
POS
Merchandising
Sales Promotion
Digital Marketing
Corporate Branding
Web Design
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Discover more about CheckoutWhat is Bill Shapter email address?
Email Bill Shapter at [email protected]. This email is the most updated Bill Shapter's email found in 2026.
How to contact Bill Shapter?
To contact Bill Shapter send an email to [email protected]. (updated on July 20, 2025)
What company does Bill Shapter work for?
Bill Shapter works for Checkout
What is Bill Shapter's role at Checkout?
Bill Shapter is Director
What is Bill Shapter's Phone Number?
Bill Shapter's phone (**) *** *** 399
What industry does Bill Shapter work in?
Bill Shapter works in the Design industry.
Bill Shapter Email Addresses
Bill Shapter Phone Numbers
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