Audrey Backhaus

Q: What is Audrey Backhaus email address?

Email Audrey Backhaus at audrey.backhaus@nielsen.com. This email is the most updated Audrey Backhaus's email found in 2026.

Q: How to contact Audrey Backhaus?

To contact Audrey Backhaus send an email to audrey.backhaus@nielsen.com. If you want to call Audrey Backhaus try calling on 00494023642156. (updated on February 24, 2025)

Senior Consultant at NielsenIQ | Greater Hamburg Area

About Audrey Backhaus

Audrey Backhaus currently serves as a Senior Consultant at NielsenIQ, where she leverages her extensive expertise to deliver strategic insights that drive growth and competitive advantage for clients within the FMCG sector. In her role, Audrey specializes in developing tailored ad-hoc studies focused on Sales Effectiveness, Price Optimization, and Promotion Strategies, with a primary emphasis on spirits, beverages, and confectionery categories. Her deep understanding of market dynamics and consumer behavior enables her to craft data-driven solutions that optimize marketing ROI and enhance brand positioning.

Throughout her tenure at NielsenIQ, Audrey has managed complex projects that require a keen analytical mindset and a strong grasp of industry-specific KPIs. She excels in translating intricate market research and media monitoring data into actionable recommendations, empowering her clients to make informed decisions in highly competitive environments. Her expertise in social media measurement and reputation management complements her strategic communications skills, allowing her to assess brand perception and develop targeted campaigns that resonate with consumers.

Audrey’s international sales experience and her ability to navigate cross-cultural markets make her a valuable asset in fostering long-term client relationships. Her networking prowess and empathetic communication style facilitate collaboration across diverse teams and stakeholders. With a passion for selling and a solution-oriented approach, she consistently seeks innovative ways to address client challenges, ensuring the delivery of impactful insights that support sustainable growth in the FMCG landscape. Her balanced mix of quick-wittedness, humor, and professionalism makes her a trusted advisor and a dynamic contributor to NielsenIQ’s mission of delivering market intelligence excellence.

Audrey Backhaus Work

Senior Consultant at NielsenIQ in November 2017 to Present

Travelling at Sabbatical in September 2017 to October 2017

Head of Business Development & Customer Advice at Kantar Media in July 2014 to September 2017

Audrey Backhaus Education

The University of Bonn, Master, September 1999 to September 2026

Heidelberg University, September 2026

Audrey Backhaus Skills

Consultative Selling

Project Management

Marketing Communications

About Audrey Backhaus's Current Company

NielsenIQ

Discover more about NielsenIQ

Frequently Asked Questions about Audrey Backhaus

What is Audrey Backhaus email address?

Email Audrey Backhaus at [email protected]. This email is the most updated Audrey Backhaus's email found in 2026.

What is Audrey Backhaus phone number?

Audrey Backhaus phone number is 00494023642156.

How to contact Audrey Backhaus?

To contact Audrey Backhaus send an email to [email protected]. If you want to call Audrey Backhaus try calling on 00494023642156. (updated on February 24, 2025)

What company does Audrey Backhaus work for?

Audrey Backhaus works for NielsenIQ

What is Audrey Backhaus's role at NielsenIQ?

Audrey Backhaus is Senior Consultant

What industry does Audrey Backhaus work in?

Audrey Backhaus works in the Market Research industry.