Arnaud Kauffmann Email & Phone Number

Arnaud Kauffmann

Head of Marketing & Product Development at Bihr | Switzerland

Arnaud Kauffmann Socials
About Arnaud Kauffmann

Since taking on the role of Head of Marketing & Product Development at Bihr in 2019, Arnaud Kauffmann has demonstrated exceptional leadership in shaping the company's strategic direction within the highly competitive automotive parts industry. Leveraging over a decade of experience in international, technical, and B2B/B2C markets, Arnaud has been instrumental in driving innovation and operational excellence across the department. His current focus involves defining and executing a comprehensive 3-5 year strategic plan that aligns marketing initiatives with product portfolio optimization and business growth objectives.

A key achievement under Arnaud’s leadership has been the successful restructuring of Bihr’s product portfolio, reducing it from 400 to 200 brands. This strategic streamlining enhances operational efficiency, improves brand positioning, and allows for more targeted marketing efforts. He actively develops synergies with cross-functional teams—including communication, sales, sourcing, and purchasing—to ensure cohesive go-to-market strategies and maximize ROI. His expertise in analyses des tendances and competitive analysis informs data-driven decisions that optimize product offerings and marketing campaigns.

Arnaud’s approach emphasizes a 360° marketing plan, integrating digital, content, and traditional channels to strengthen brand awareness and customer engagement. His proficiency in KPI analysis and ROI measurement ensures continuous performance improvement. Additionally, his skills in brand strategy and distribution BtoB position him as a key driver in expanding Bihr’s market share and reinforcing its reputation as a trusted leader in automotive parts distribution. Through strategic vision, team restructuring, and a focus on innovation, Arnaud Kauffmann continues to propel Bihr’s growth and industry influence.

Arnaud Kauffmann Work
1 experience icon

Head of Marketing & Product Development at Bihr in March 2019 to Present

2 experience icon

Category Manager Southern Europe at Bihr in February 2017 to March 2019

3 experience icon

Product Manager then Sr. Product Manager at Bihr in September 2012 to February 2017

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Arnaud Kauffmann Education

The International School of Management (ISM), Master of Business Administration (MBA), November 2026

ISEGCOM, Master en administration des affaires, November 2026

IUT de Colmar, DUT, November 1999 to November 2026

Arnaud Kauffmann Skills

Analyses des tendances

Leadership d’équipe

Développement de talents

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Frequently Asked Questions about Arnaud Kauffmann

What is Arnaud Kauffmann email address?

Email Arnaud Kauffmann at [email protected], [email protected] and [email protected]. This email is the most updated Arnaud Kauffmann's email found in 2026.

What is Arnaud Kauffmann phone number?

Arnaud Kauffmann phone number is +33681356538.

How to contact Arnaud Kauffmann?

To contact Arnaud Kauffmann send an email to [email protected], [email protected] or [email protected]. If you want to call Arnaud Kauffmann try calling on +33681356538. (updated on April 11, 2025)

What company does Arnaud Kauffmann work for?

Arnaud Kauffmann works for Bihr

What is Arnaud Kauffmann's role at Bihr?

Arnaud Kauffmann is Head of Marketing & Product Development

What industry does Arnaud Kauffmann work in?

Arnaud Kauffmann works in the Wholesale industry.

Arnaud Kauffmann Email Addresses

Email Arnaud Kauffmann at [email protected], [email protected] and [email protected]. This email is the most updated Arnaud Kauffmann's email found in 2026.

Arnaud Kauffmann Phone Numbers

Arnaud Kauffmann phone number is +33681356538.
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