Anna Startsava

Anna Startsava currently excels as a seasoned UI/UX Designer at Visiativ, where she plays a pivotal role in shaping innovative digital experiences. Her expertise spans the entire design process, from information architecture to high-fidelity prototyping, ensuring that user-centered solutions are both intuitive and aesthetically compelling. Anna specializes in formalizing complex information hierarchies through detailed wireframes and user journey mapping, which serve as foundational blueprints for seamless navigation and engagement. Her proficiency in scénarisation—crafting user parcours and flux diagrams—enables her to visualize and optimize user interactions across diverse platforms.

At Visiativ, Anna leads the creation of dynamic prototypes using industry-standard tools such as Adobe XD and Sketch, translating conceptual ideas into functional, interactive mockups. She is deeply involved in designing UI interfaces for websites, web applications, and mobile platforms (iOS and Android), with a keen eye for maintaining visual consistency and brand identity across all digital touchpoints. Her contribution extends to developing and maintaining comprehensive Design Systems based on Atomic Design principles, which streamline the design process and promote coherence across multiple projects.

Anna also writes detailed UX and UI specifications, style guides, and participates in ergonomic audits to enhance usability and accessibility. Her technical skills in WordPress, HTML, CSS, and content management systems like Drupal and Joomla, combined with her graphic design expertise in Adobe Illustrator and InDesign, enable her to bridge the gap between design and development effectively. Her holistic approach to UI/UX design ensures that Visiativ’s digital solutions are not only visually engaging but also optimized for user satisfaction and business success.