Andre Antonieto

Andre Antonieto currently serves as Group Product Manager at Méliuz, where he plays a pivotal role in shaping the company's e-commerce and fintech product strategies. With nearly two years of dedicated leadership, Andre oversees the development and enhancement of Méliuz’s Shopping Cashback Products, managing a talented team of three Product Managers. His expertise in product lifecycle management, combined with a deep understanding of market research and user experience optimization, has been instrumental in driving strategic initiatives that align with the company's growth objectives.

Under Andre’s guidance, the team has successfully executed multiple high-impact projects, resulting in an estimated annual GMV increase of over BRL 60 million and attracting a significant influx of new buyers. His ability to communicate product vision and strategy effectively ensures cross-functional team alignment, fostering collaboration among engineering, marketing, and data analytics teams. Andre’s proficiency in agile methodologies, such as sprint planning and project scheduling, enables him to deliver innovative solutions efficiently while maintaining a focus on customer-centric design and usability.

His background in software engineering and entrepreneurial experience further enriches his approach to product management, allowing him to implement creative problem-solving methods and structured thinking to tackle complex challenges. Andre’s skills in conducting market research, applying a structured thought process, and leading multidisciplinary teams position him as a strategic leader committed to continuous improvement and impactful product innovation. His contributions not only enhance Méliuz’s competitive edge but also exemplify his dedication to leveraging technology and data-driven insights to foster sustainable business growth.